From Click to Conversion: A Proven Framework to Optimize Your Landing Pages Step-by-Step Nikolas Gutierrez Casallas Nov 28, 2025 When you invest in PPC, every click has a cost. Once someone lands on your page, the job of that page is simple: convince the visitor to take action. Strong ads can … Continue reading From Click to Conversion: A Proven Framework to Optimize Your Landing Pages Step-by-Step
Why You Should A/B Test Landing Pages When Running Digital Ads Tamara Freethy Jul 14, 2025 Landing Pages Are Crucial for Paid and Organic Traffic When it comes to digital marketing, your landing page is just as important as your traffic source. Whether you’re investing in Google Ads, Meta Ads, Microsoft Ads, or building your … Continue reading Why You Should A/B Test Landing Pages When Running Digital Ads
An AI-powered experiment in copy, research and vibe coding — delivering faster results, fewer revisions and a few unexpected hurdles. Melissa Reeve on June 17, 2025 I’m no stranger to marketing strategy, messaging frameworks and the kind of narrative clarity that makes a landing page convert. The challenge comes when I send the copy … Continue reading Lessons from letting AI vibe code a landing page
AI’s Twisted Landing Page Navigates Around Ad Quality by Laurie Sullivan , Staff Writer @lauriesullivan, April 30, 2025 It’s an old problem with a new twist since the search industry added generative AI to its tool chest. But this predictive model that improves navigation for better search ad visibility and engagement based on a landing page … Continue reading AI’s Twisted Landing Page Navigates Around Ad Quality
10 Landing Page Tips to Boost Your SEO and Conversions Nikolas Gutierrez Casallas Mar 18, 2025 Want to turn your landing pages into lead-generating machines? In today’s ridiculously crowded online space, having a killer landing page is no longer a nice-to-have – it’s a must-have. The good news? You don’t need to be … Continue reading 10 Landing Page Tips to Boost Your SEO and Conversions
August 06, 2024 Recession fears spooked investors this week, but this is what a soft landing should look like As a professor of business economics, I beg everyone, from investors to consumers to policymakers: Please calm down, take 10 deep breaths, and relax. BY The Conversation What a difference a job report makes. Earlier in the summer, … Continue reading Recession fears spooked investors this week, but this is what a soft landing should look like
July 25, 2024 Headed for a soft landing? Here’s why our economy is so unusual right now A historic feat on the horizon, coupled with lingering bad vibes, together prove that the economy is still in a very strange state. BY Sam Becker Achievement unlocked? The United States’s economy grew faster than expected during the second … Continue reading Headed for a soft landing? Here’s why our economy is so unusual right now
March 18, 2024 Essential advice for landing your dream job From writing your cover letter and résumé, to nailing interview questions and leaving the hiring manager with a good impression, here are the basics of everything you need to know. BY Kathleen Davis When you’re looking for a new job there’s a lot to figure out: … Continue reading Essential advice for landing your dream job
By Linda Rosencrance October 17, 2023 As the number of cyberattacks skyrockets, organizations realize they must do everything in their power to secure their networks and corporate data. Consequently, the demand for cybersecurity professionals is also increasing. In fact, the top challenge for companies pursuing cybersecurity initiatives is the cybersecurity skill gaps, according to … Continue reading Here’s your guide to landing a job in cybersecurity
Email creation and collaboration platform Stensul is strategically expanding its offering across other assets. Kim Davis on March 23, 2023 Stensul, the platform that promotes rapid and collaborative creation of emails, has announced that it will now support similar processes for landing pages. The Stensul Landing Page Builder is now available within the Stensul Creation … Continue reading Email creation platform Stensul expands its offering to landing pages
