Lindsay TjepkemaJuly 17, 2015 You’ve got keywords, but do you know how to use them? So you’ve completed some keyword research and you know which words make sense to try to rank for. You have created a solid keyword strategy to boost your website’s search rankings and SEO. Now what? Many marketers get that deer-in-the-headlights … Continue reading 6 Actionable Steps For Using Your Keyword Research
by Craig Sutton June 8th, 2015 I’m going to share a SEO tool that I personally use to help identify the ideal page to work on to improve ranking for specific keywords. After you’ve completed keyword research and uncovered the top words and phrases that you want more organic visibility for the next step is … Continue reading How To Choose The Best Page To Optimize For Your Keyword
Paul SchmidtMay 14, 2015 Keyword research is fundamental while doing persona research, brainstorming blog topics, or thinking about keywords to optimize your site around. The biggest issue I hear with clients, is where do I even get started? Sure you can go to your favorite keyword research tool in HubSpot, Moz, or Adwords, however, to … Continue reading 6 Keyword Research Ideas for Improving Your SEO
Michelle BrammerMay 7, 2015 Congratulations! You’ve signed up for a PPC account. Either at one of the big three, or maybe an alternative search engine. For some, the first step is the hardest. For others, it’s the set-up after the fact, things like campaign optimization. A big part of that optimization has to do with … Continue reading 8 Keyword Optimization Tips for More Perfect PPC Campaigns
Shane BarkerApril 22, 2015 Keyword analysis is one of the most valuable activities you can do for your PPC marketing strategy. Do your research not just at the beginning, but throughout your campaign’s lifespan. Earning your spot among the top ranks for the right targeted keywords will put your business far ahead of your competitors. … Continue reading 5 Advanced Keyword Analysis Tips for Your PPC Strategy
Tom PickApril 14, 2015 As noted here last week, ranking highly in search requires writing great content, making smart use of Google Webmaster Tools, and building or earning high-authority backlinks. But there’s more involved in generating high, and highly relevant, organic search traffic. At its core, search still relies on words, whether typed or spoken. … Continue reading 10 Valuable SEO Resources: Keyword Research, Tools, and Local SEO
PPC campaigns live and die by the data that supports them. While it’s true that PPC campaigns need to be targeted towards transactional users, it can be hard to know which keyword concepts will be winners and which will waste time and budget. High CTR is the goal, but impressions matter just as much (if … Continue reading Who’s Afraid of Big Bad Broad Match? The Anti-Hero of Keyword Match Types
Jonathan LewisMarch 29, 2015 Anonymous website browsing means it’s harder to track key word searches. This article will show you how to find what keywords visitors search to find your site and the removes impact of the “Not Provided” keyword results in Google Analytics. This workaround will import results from Google Webmaster Tools to Google … Continue reading Google Analytics Keyword “Not Provided” Workaround
Brian LangMarch 12, 2015 In recent years, a lot of people have complained about the reduction in keyword data from Google’s Keyword Planner and Google Analytics. While Google’s tools are still a good place to look for higher traffic keywords, long tail keyword data has become more difficult to find. And most search traffic to … Continue reading 5 Keyword Research Tools to Use in 2015 for More Search Traffic
Govind AgarwalMarch 4, 2015 It is no surprise that every business looks forward to acquiring the top position in search engines. It does not matter what tactics or strategies you make use of, it is not easy to get that position. You have to be creative and innovative in your approach. Search engines like Google, … Continue reading 5 Keyword Research Ideas For 2015
