September 10, 2025 Ben & Jerry’s ‘not for sale,’ says Magnum CEO ahead of spin-off from Unilever BY Reuters Magnum CEO Peter ter Kulve dismissed any talk of selling Ben & Jerry’s on Wednesday and said he was focused on reclaiming market share and growing sales as the spin-off of the new Magnum Ice Cream Company … Continue reading Ben & Jerry’s ‘not for sale’ says Magnum CEO ahead of spin-off from Unilever
Combining data-driven, privacy-conscious, real-time personalized advertising strategies with Foodpanda’s RMN got Unilever a delicious result. Constantine von Hoffman on January 22, 2025 Change is the only thing you can rely on in digital marketing. Banner ads and social media campaigns + shifting consumer behavior and privacy regulations = something new. Retail media networks (RMNs) … Continue reading Unilever’s Ben & Jerry’s campaign shows why RMNs are the future
