Tag Archives: Industry

Ways GDPR Will Transform the Digital Marketing Industry [Infographic]

Jomer Gregorio — July 27, 2018 Follow @JomerGregorio — July 27, 2018 The General Data Protection Regulation (GDPR) is said to be the most important change in data privacy regulation in the last two decades. Coming into force last May 25 this year, this newly-implemented regulation is set to revolutionize the way that business organizations … Continue reading Ways GDPR Will Transform the Digital Marketing Industry [Infographic]

The Growth of Chatbots Usage in Customer Service Industry [Infographic]

Stacey Rudolph — May 15, 2018 — May 15, 2018 The proliferation of chatbot madness did not start today. Introduced by Alan Turing, chatbox begun in the 1950s. The artificial intelligence industry is growing exponential with 2014 statistics showing that the artificial intelligence has hit $ 126 billion. One of the reasons for the rapid … Continue reading The Growth of Chatbots Usage in Customer Service Industry [Infographic]

Google’s Chrome Ad Blocker Will Not Harm The Advertising Industry

Google’s Chrome Ad Blocker Will Not Harm The Advertising Industry by Jerrid Grimm , Columnist, April 11, 2018 Say the words “ad blocker” to an advertiser or publisher and you can guarantee they will cringe. When Google announced its new built-in ad blocker for Chrome last year, it was no exception. The feature, which went … Continue reading Google’s Chrome Ad Blocker Will Not Harm The Advertising Industry

How to Find, Engage & Work with Social Media Influencers in Your Industry

Margot da Cunha — March 29, 2018 — March 29, 2018 Would you prefer taking travel advice from Anthony Bourdain or Rachel Ray? While I’m sure Rachel has traveled quite a bit in her day, Mr. Bourdain is a travel connoisseur. Whether it be Spain, China, Seattle, or Japan, he’s seen it all and documented … Continue reading How to Find, Engage & Work with Social Media Influencers in Your Industry

What’s different about digital marketing in the cannabis industry?

Contributor Brett Middleton explores the current challenges and opportunities facing this budding industry, given the differences in local, state and federal regulations across the US. Brett Middleton on March 23, 2018     The cannabis industry is one of the fastest-growing in the US, with a diverse and exciting startup landscape. And yet, it faces … Continue reading What’s different about digital marketing in the cannabis industry?

IAB Steps Up To Educate Industry On Programmatic Advertising

IAB Steps Up To Educate Industry On Programmatic Advertising by Laurie Sullivan @lauriesullivan, February 7, 2018 The Interactive Advertising Bureau (IAB) on Wednesday will announce the launch of a training course for digital media buyers and sellers seeking expertise in programmatic advertising technology. The lack of expertise in the field of programmatic advertising, as well … Continue reading IAB Steps Up To Educate Industry On Programmatic Advertising