Tag Archives: Increased

How COVID-19 Has Increased Shipping Costs for Retailers

Michael Begg June 22, 2020 With Covid-19 forcing governments to close borders and discouraging international travel, there is serious pressure on freight costs, especially for air-freight. In a recent interview, Robert Khachatryan, Founder and CEO of Freight Right, explained that due to the cancellation of flights, their customers have been turning to ocean freight. However, … Continue reading How COVID-19 Has Increased Shipping Costs for Retailers

The Keyword Strategy That Increased Organic Traffic By 1000%+

Josh Barney — April 22, 2020 Every webmaster wants more traffic. More traffic means more visitors, more visitors mean more opportunities and more opportunities mean greater financial reward. As a marketing director and blog owner, my favourite category of traffic is organic. BTW: An organic visitor is somebody who visits your website by route of … Continue reading The Keyword Strategy That Increased Organic Traffic By 1000%+

SMBs increased exposure from remote work requires a different data security approach

Privacy settings may not be aligned with the usual office devices at-home so hardware and internet providers should be providing updated security strategies. Bill Dinan on April 16, 2020 With the recent stories about Zoom and WebEx calls being compromised by hackers and workers’ heavier reliance on online tools to perform work remotely, privacy and … Continue reading SMBs increased exposure from remote work requires a different data security approach

How to A/B Test Your Marketing Ads For Increased Conversions

Thomas Griffin — August 2, 2019 Follow @jthomasgriffin — August 2, 2019 Split testing or A/B testing is a popular marketing tactic where businesses will change one or more variable their campaign for some of their users. In other words, consumers are exposed to two advertisements that look similar, except for the variable that was … Continue reading How to A/B Test Your Marketing Ads For Increased Conversions

Has Instagram increased its ad load? Marketers report as many as 1 in 4 posts are ads

Advertisers say demand is leading to more ads to the Instagram News Feed — particularly for users who have a history of engaging with ads. Amy Gesenhues on July 26, 2019 Recently, a colleague mentioned that she had noticed a significant surge in the number of Instagram ad placements. Conducting a quick test via her … Continue reading Has Instagram increased its ad load? Marketers report as many as 1 in 4 posts are ads

Recent funding news indicates increased need for data compliance management

The digital compliance industry is growing as organizations prioritize data privacy. Jennifer Cannon on July 12, 2019 The past year has brought on an enormous shift for digital marketers and organizations. In the wake of GDPR —  and with CCPA going into effect in less than six months — data privacy compliance has become a … Continue reading Recent funding news indicates increased need for data compliance management

Google Just Increased The Length Of Your Brand’s Search Result Snippets

Chris Harper — January 11, 2018 Follow @MProDaily — January 11, 2018 Google has confirmed that it has officially changed the way it displays snippets in its search result pages. A snippet is that sentence or two below the URL in an organic search result – typically the description of the site – that helps … Continue reading Google Just Increased The Length Of Your Brand’s Search Result Snippets

How 5 Online Businesses Already Increased Revenue Up to 96.44% – Just By Selling on eBay

Tracey Wallace — July 19, 2017 Follow @tracewall — July 19, 2017 For online brands looking to expand into new markets, eBay is often overlooked in favor of Amazon or selling on Facebook. And that’s leaving massive amounts of revenue on the table for those businesses who do look to eBay for expansion. After all, … Continue reading How 5 Online Businesses Already Increased Revenue Up to 96.44% – Just By Selling on eBay