Sarah Miles — April 16, 2020 Social media’s importance in marketing efforts cannot be understated, but many business owners choose to focus on the numbers. While yes, it is important to see results from your social media efforts, the numbers you are focusing on just might not be the best ones. In most cases, this … Continue reading Why Buying Social Media Followers is a BAD Idea
Max Babych — March 10, 2020 Nearly every tech giant that now inspires founders from around the world once started as a unicorn startup. Such companies are now technology visionaries and trendsetters. It once seemed impossible to build a billion-dollar company. Today, there are 420 unicorns that are recognized as market leaders. But how can … Continue reading How to Make a Unicorn Startup Idea Work
Clair Kim — March 6, 2020 E-learning and online education industry is rapidly growing. Whether for the purpose of employee development or to serve more customers in various regions, many organizations are starting to introduce e-learning to their employees. It’s commonly being seen in schools, company training programs or even in self-serve help desks for … Continue reading How to Choose a Profitable Digital Product Idea for Your Business
JoAnn Corley — November 12, 2019 Follow @joann corley Call me crazy, but I just have to write, proclaim…beat the drum again about the most important, compelling need of a business – having competent managers…and the challenge of developing and managing the managers. If you have chosen to work with, have an employee based business, … Continue reading Are You Ready for The Ultimate Management Training Idea?
Lee Frederiksen — October 2, 2019 Follow @hingemarketing This is a question we get with enough frequency that it has caused me to think through the issues involved. It typically comes up in the context of a re-branding effort. The first step in any branding effort is, or should be, getting the strategy right. Building … Continue reading Is Researching Your Clients and Prospects a Good Idea?
Maybe Breaking Up Big Tech Isn’t Such A Bad Idea by Richard Whitman , Columnist, September 27, 2019 Scott Galloway, the brash New York University business professor and author, shared the stage at Advertising Week in New York a couple of days ago. One of the interesting arguments he made was that the breakup of … Continue reading Maybe Breaking Up Big Tech Isn’t Such A Bad Idea
Richard McGirr — August 30, 2019 Follow @Visichain — August 30, 2019 A successful entrepreneurial career is built on energy, drive, and creativity, but these excellent qualities will only take a business so far. When you want your new venture to be a success, you need to evaluate it in hard-headed business terms before you … Continue reading 8 Essential Issues to Address for a Successful Startup Idea
Elliot Begoun — July 3, 2019 Follow @intertwinegroup — July 3, 2019 After 30 years, I am still a student of the Natural Products Industry. One with many questions that remain unanswered. Questions such as, what drives some people to take on the inherent risks of entrepreneurship? Most of us see needs unmet or problems … Continue reading Why Do Some Take Action While Others Stop at an Idea?
Meredith Wood — November 2, 2018 Follow @fundera — November 2, 2018 mastersenaiper / Pixabay Financing your small business is never a process anyone would define as “fun.” Even if you’ve gotten lucky with a good loan at a fantastic interest rate, you still probably hate seeing money go out the door every month to … Continue reading Is it a Good Idea to Finance a Business With a Credit Card?
Paul Keijzer — September 17, 2018 Follow @Paul_Keijzer — September 17, 2018 freeGraphicToday / Pixabay Giving a sense of meaning is becoming more and more important to attract and engage talent. We all want our work to matter. One of the most powerful motivators is knowing that you are making a difference in the world. … Continue reading How To Align Your Team Behind the Idea of Making A Difference