Columnist Jordan Kasteler discusses the value of visuals in marketing and why the images generated by your customers are your most powerful marketing tools. Jordan Kasteler on October 11, 2016 It’s a fact. Your marketing department is not as good at selling as the amateurs outside the business are: your customers. There’s proof. When your … Continue reading Your most effective marketing assets may be hiding in your fans’ social activity
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Where Are Costs Hiding in Your Company’s Supply Chain?
by Anthony Clervi December 14, 2015 Follow @aclerviDecember 14, 2015 Working out a supply chain strategy is like doing a 5,000-piece puzzle. You might spend weeks fitting the pieces together and still feel like you have only half of the picture. When you’re sorting hundreds of contracts with suppliers, customers, factories, and transportation companies, it’s … Continue reading Where Are Costs Hiding in Your Company’s Supply Chain?