Elizabeth Williams — May 28, 2019 Follow @bizmkter — May 28, 2019 The past few posts have been a gentle kick in the ass for my marketing colleagues. For too long we’ve been ignoring our friends in HR, and it’s time we accepted the proven connection between talent and revenue and got on with the … Continue reading 7 Really Simple Ways Marketers Can Help HR
Understanding consumers expectations and the implications of data regulations can help marketers successfully (and legally) create better customer outcomes. Jennifer Cannon on May 23, 2019 More brands are adopting an experience-driven approach to meet consumer expectations, and martech platforms are prioritizing experience in their development strategies. Companies are also adopting martech to help manage … Continue reading Can CCPA, GDPR compliance help marketers exceed consumer expectations?
Megan Mosley — May 20, 2019 Follow @ReferralRock — May 20, 2019 If you’re looking for a more effective way to build relationships with business partners, generate high-quality business leads, and boost your profits, you might want to consider offering finder’s fees. Finder’s fees are a type of commission that can range from small, informal … Continue reading How a Finder’s Fee Agreement Can Help Drive Your Business Growth
Liz Kislik — May 7, 2019 Follow @lizkislik — May 7, 2019 Seasoned workers often complain about the unrealistic expectations and mistaken judgments of young, inexperienced employees. Yet organizations need junior people, beginners who aren’t aware of, or even interested in, everything their predecessors have done for the last 10 years. But you can ease … Continue reading How to Help Inexperienced Young Employees Be Successful
McLean Mills — April 26, 2019 Follow @mcleanmills7 — April 26, 2019 Free-Photos / Pixabay In the eyes of recruiters, job applicants are defined by what they say they are on a sheet a paper – and yes, you’re right, I’m talking about your resume. A masterfully-written resume can be the difference between landing an … Continue reading 5 Resume Tips to Help Land Your Next Dream Job
Personal Branding Blog — April 12, 2019 — April 12, 2019 For years groups on Facebook have been a hub of activity, especially for brands. These are places where you can can actually help attract new Fans without paying for advertising. Groups can help build your personal brand’s visibility and create more social interactions. By … Continue reading How Interacting in Professional Groups on Facebook Can Help Your Brand Grow
Melissa Ingold — April 12, 2019 Follow @timefreedombiz — April 12, 2019 Real talk time: juggling multiple social media accounts is exhausting. Cross-promoting content without too much duplication, answering questions and responding to comments, talking to each audience in distinctive ways, creating and posting strategic imagery … it’s a LOT to manage! Which is why … Continue reading 4 Tips to Help You Outsource Social Media Management
Aleh Barysevich — April 8, 2019 Follow @ab80 — April 8, 2019 First, let’s clarify the idea. Today, semantic search reigns, as well as high-quality content, and great user experience. Search engines focus on topical relevance instead of matching queries to exact keywords. So as a concept for ranking improvement keyword density has long died. … Continue reading 10 Keyword Density Checkers (And How They Still Can Help Your SEO)
Vendors that meet five key capability requirements will be eligible for RealCDP certification. Ginny Marvin on April 4, 2019 To help reduce confusion about what does and what doesn’t constitute a customer data platform (CDP) and help buyers better navigate the vendor selection process, the CDP Institute has launched a certification program. Why you should … Continue reading CDP Institute launches vendor certification program, tools to help CDP buyers
Thomas Griffin — March 30, 2019 Follow @jthomasgriffin — March 30, 2019 Creating an online store is easier today than ever before. With eCommerce platforms like WooCommerce and Shopify, you can build a website in no time and start selling. But running an eCommerce business isn’t as simple as putting some products up on a … Continue reading 5 Tips to Help You Run a Successful eCommerce Business
