by Chris Horton February 12, 2016 Follow @chrshortonFebruary 12, 2016 As an inveterate marketing technologist, I always love it when the prevailing data trends confirm an intuitive notion of mine. In this case, the notion has to do with the steady rise in mobile video consumption and its associated impact on digital marketing strategy. The … Continue reading Insight into the Growing Impact of Mobile Video Marketing
by Mark Simmons February 4, 2016 Follow @mixeddigitalFebruary 4, 2016 Because Mobile search trends indicate growth at an accelerated rate, those that don’t take advantage of this digital evolution will be missing out on a lucrative opportunity. Mobile purchases are predicted to surpass desktop purchases, with an estimated $ 700 billion mobile purchasing via mobile … Continue reading The Growing Effect of Mobile on Search Trends
by Jessica Davis January 29, 2016 Follow @godotmediaJanuary 29, 2016 If you are starting to get frustrated about not having a good list of followers on Twitter, it is probably because you might not be using the right strategy. Growing followers on Twitter takes time, and you will have to be patient, but once you … Continue reading How to Gain a Larger Twitter Following and Keep It Growing
by Gee Ranasinha December 30, 2015December 30, 2015 Pretty much any business owner – from startup entrepreneur, through to small business owner, all the way to multinational CEO – wants to grow their company. Conventional wisdom dictates that the bigger you are, the more powerful you become. Bigger companies are better placed to beat-up suppliers … Continue reading Growing A Business: When Bigger Isn’t Better
Younger users are ready for digital payment alternatives. Greg Sterling on November 30, 2015 Less than a decade from now most payments will probably be made with apps in phones or smartwatches, using biometric triggers or other mechanisms that don’t involve swiping or using plastic cards. Just as credit cards have mostly replaced cash so … Continue reading Millennials’ Growing Distrust Of Plastic Cards Pave Way For Digital Payments
by Laura Bruck November 22, 2015 Follow @EZShieldNovember 22, 2015 Teaching your teens about technology probably sounds like the making of a bad joke. As a parent of Generation Z, I know firsthand that my kids will out tweet, out snap and out share me any day of the week. After all, it’s practically hard-coded … Continue reading Growing up Cyber: Generation Z and Online Privacy
Jacob ShriarAugust 19, 2015 How is it that some big companies are so bad at job satisfaction? It makes little sense. If anything, big companies should understand the importance of job satisfaction since they have so many resources at their disposal. A study by researchers at Baylor University found that employees of small businesses feel … Continue reading How To Improve Job Satisfaction In A Growing Company
Pam McBrideAugust 6, 2015 The average Twitter account has 208 followers. That number might sound impossibly huge to you, or it might be laughably small compared to your many thousands of followers. But numbers don’t really matter on Twitter – at least not in the way many marketers think. If you’re busy counting up your … Continue reading Three (Surprising) Benefits Of Growing Your Twitter Followers
Ryan PinkhamAugust 6, 2015 If you’re already on social media, you know it’s a valuable tool for reaching new customers. But to get the most out of your social media marketing, you need to take that next step to get your fans and followers to join your email list. This way you can reach them … Continue reading 3 Tips For Growing Your Email List On Social Media
Brooke BallardJuly 29, 2015 In the past six months, B Squared Media has more than doubled in business. But instead of writing a blog post on how awesome we are, I want to talk about how to handle growing pains. A little dose of #RealTalk: I’ve been in “hustle mode” for about ten months; working … Continue reading Four Ways Entrepreneurs Can Handle Growing Pains
