Tag Archives: Google

Bots Take On Human Behavior, As Google, Facebook Work To Stop Misinformation

Bots Take On Human Behavior, As Google, Facebook Work To Stop Misinformation by Laurie Sullivan , Staff Writer @lauriesullivan, April 3, 2020 Data released this week found that 58.1% of bots identified in February could mimic human behavior, meaning that they can disguise their identity and create fake accounts on social media sites to post propaganda … Continue reading Bots Take On Human Behavior, As Google, Facebook Work To Stop Misinformation →

Google Uses Search Home Page To Thank Medical Community, Raise Funds

Google Tools

Google Uses Search Home Page To Thank Medical Community, Raise Funds by Laurie Sullivan , Staff Writer @lauriesullivan, March 30, 2020 Google is using its search engine home page to thank all doctors, nurses and medical workers for their service, as well as raise money for a COVID-19 fund. The message, which began serving up Monday … Continue reading Google Uses Search Home Page To Thank Medical Community, Raise Funds →

Google Search Console: What Can Be Tracked With This Tool?

Google Tools

Matthew Goulart — March 25, 2020 Google for some time now, has been one of the primary-leading search engines in the world, providing its users with not just spectacular results with an “almost-infinite-like” source of information at any users’ disposal. The massive growth of competition amongst businesses created a surefire strategy for Google to essentially … Continue reading Google Search Console: What Can Be Tracked With This Tool? →

How to Optimize for Google Voice Search

Google Voice Search

Garry Grant — March 26, 2020 Google voice search is simply a matter of speaking the search query rather than the slower process of having to type it. Voice search has gained popularity on mobile devices since typing on a tiny phone screen is somewhat tricky and far less accurate compared to using a computer … Continue reading How to Optimize for Google Voice Search →

Getting to Grips with Google Tag Manager

Google Tools

Paul Morris — March 25, 2020 From managing how digital display advertising shows up on pages to figuring out what types of content gets engagement, there’s a lot to keep track of when it comes to running a modern commercial website. All these tasks also need to work in tandem without slowing down site performance. … Continue reading Getting to Grips with Google Tag Manager →

How to Use Google to Showcase Your Events

Event Marketing

Garry Grant — March 24, 2020 If you’re producing any event, you can make use of the event markup to help people find your event within the Google search experience. Are you hosting a workshop? Use the event markup so that when someone searches “workshops near me,” your event can show up. It’s also possible … Continue reading How to Use Google to Showcase Your Events →

How to Update Your Information in Google My Business

Google Business

Stuart Clark — March 21, 2020 A guide to updating your information in Google My Business, including changing your opening hours, editing your description and adding Google Posts. With the Coronavirus causing many businesses to temporarily close or reduce their opening hours, many people will turn to Google to check what businesses and services are … Continue reading How to Update Your Information in Google My Business →

Google 3D Search View for eCommerce Stores

eCommerce Strategies

Nicole Blanckenberg — March 17, 2020 Good news, eCommerce superstars, Google 3D Search View for eCommerce products is live! AR (Augmented Reality) is already popular on various social platforms and apps, and Google has been hinting at this big change for some time. Google Search’s new ‘View in 3D’ feature means that users with smartphones … Continue reading Google 3D Search View for eCommerce Stores →

Benefits of Google Tag Manager

Google Tools

Natalie Boyd — March 5, 2020 Unless you’ve been literally sucked into an episode of Mad Men, you’re currently sitting in the year 2020 and have probably heard of Google Tag Manager (GTM) and understand that it’s related to advertising. Maybe you’ve heard GTM can help you track visitors way easier than other tools? Or … Continue reading Benefits of Google Tag Manager →

Behind The Impact Of Google Search Features On Organic Click-Through Rates

Google Tools

Behind The Impact Of Google Search Features On Organic Click-Through Rates by Laurie Sullivan , Staff Writer @lauriesullivan, March 3, 2020 Perficient Digital released an update to its data on how Google’s search features impact click-through behavior in the search results. “All the search features Google adds to search results has a significant impact on search … Continue reading Behind The Impact Of Google Search Features On Organic Click-Through Rates →