Tag Archives: Good

Acquia sees web accessibility as a good thing and a brand differentiator

26% of adults in the United States have some type of disability. Their annual disposable income is nearly $500 billion. Constantine von Hoffman on November 16, 2023 At Acquia’s Engage Boston conference this week, the company unveiled a new and possibly unique brand positioning. It’s making web accessibility for people with disabilities the focus of … Continue reading Acquia sees web accessibility as a good thing and a brand differentiator →

Would you and your spouse make good business partners? Dwyane Wade was nervous about working with Gabrielle Union-Wade

Business Development

By KC Ifeanyi October 20, 2023 Dwyane Wade did not want to start a company with his wife, Gabrielle Union-Wade. The power couple has a number of businesses between them, ranging from wine and snack foods to haircare and lifestyle brands. But last year, the two launched their first joint venture, Proudly, a … Continue reading Would you and your spouse make good business partners? Dwyane Wade was nervous about working with Gabrielle Union-Wade →

Netflix’s crackdown on password sharing was good for the bottom line, but bad for the brand

Streaming Services

By AJ Dellinger October 16, 2023 Netflix hoped that cracking down on password sharing would convert sharers into subscribers, but it may have been equally successful at converting people into haters. According to a new report from research firm MoffettNathanson, the streamer’s decision to restrict access to shared accounts has hurt Netflix’s perception among … Continue reading Netflix’s crackdown on password sharing was good for the bottom line, but bad for the brand →

Inside Savannah College of Art and Design’s never-ending quest to find creatives good jobs

Jobs Future

By Elizabeth Segran Paula Wallace has invited me to tea. The founder and president of the Savannah College of Art and Design (SCAD) recently returned to the school’s coastal Georgia home after an extended visit to its campus in the South of France, and so on a humid July day, down a street lined … Continue reading Inside Savannah College of Art and Design’s never-ending quest to find creatives good jobs →

In A Blow To Big Tech, Many Americans Think Regulation Is A Good Idea

Regulations

In A Blow To Big Tech, Many Americans Think Regulation Is A Good Idea by Laurie Sullivan , Staff Writer @lauriesullivan, September 20, 2023 In the midst of one of the biggest tech trials — Google vs. the U.S. government, which got underway last week — 60% of Americans participating in a survey believe companies such … Continue reading In A Blow To Big Tech, Many Americans Think Regulation Is A Good Idea →

CMOs say the end of third-party cookies is both a major challenge and a good thing

Content Strategy

Google will end third-party cookie support in Chrome in a little more than a year. CMOs are nervous but welcome the change, Constantine von Hoffman on August 10, 2023 The majority of CMOs say losing third-party cookies poses a major challenge, but will be a positive development, according to a new survey. Some 72% of … Continue reading CMOs say the end of third-party cookies is both a major challenge and a good thing →

5 GA4 issues and why they’re a good thing

Google Analytics

Critics argue that Google Analytics 4 falls short in many areas. What if these perceived flaws actually contribute to its improvement? Alan K’necht on July 11, 2023 Since the initial release of Google Analytics 4 in late 2020, users have criticized the solution. The list of complaints is long — from the move from user … Continue reading 5 GA4 issues and why they’re a good thing →

The old, good version of TweetDeck is back

Twitter Competition

Twitter launches ‘new’ Tweetdeck as the old version breaks down Sean Buckley @seaniccus If you’ve been having trouble using Twitter recently, you aren’t alone — the service has been having issues ever since it started limiting the number of posts users could view each day. Although many of the platform’s issues stabilized over … Continue reading The old, good version of TweetDeck is back →

The Russell 2000 is up: That could be a good sign for the broader economy

Economic Predictions

By Michael Grothaus June 22, 2023 June has been a good month for the Russell 2000, the index that tracks 2,000 of the smallest publicly traded companies in America. While the Russell hit an all-time high of above 2,300 points in 2021, today it is at 1,863—nearly 25% below its all-time high as of … Continue reading The Russell 2000 is up: That could be a good sign for the broader economy →

There’s going to be more brand entertainment than ever. These guys want to make it actually good

Marketing Innovation

By Jeff Beer June 10, 2023 When Jae Goodman stepped down as CEO of creative ad agency Observatory last summer, he didn’t know what his next chapter would be. He had spent the previous 16 years building a portfolio of award-winning work predicated on the thesis that brand entertainment could have a significant impact … Continue reading There’s going to be more brand entertainment than ever. These guys want to make it actually good →