Tag Archives: going

There’s going to be more brand entertainment than ever. These guys want to make it actually good

  By Jeff Beer June 10, 2023 When Jae Goodman stepped down as CEO of creative ad agency Observatory last summer, he didn’t know what his next chapter would be.  He had spent the previous 16 years building a portfolio of award-winning work predicated on the thesis that brand entertainment could have a significant impact … Continue reading There’s going to be more brand entertainment than ever. These guys want to make it actually good

Going green, job-wise? These 15 environmental companies are hiring fully remote workers

  By Michael Grothaus April 22, 2023 A recent Opinium survey revealed that 73% of U.S. workers say a company’s commitment to the environment is one of the top factors they consider when taking a job. And many people are continuing to seek out remote positions so they can work from home or for a … Continue reading Going green, job-wise? These 15 environmental companies are hiring fully remote workers

Less Than Half Of Marketers’ TV/Video Ad Budgets Going To Upfront Deals

Less Than Half Of Marketers’ TV/Video Ad Budgets Going To Upfront Deals by Wayne Friedman , March 9, 2023 Fewer TV advertising dollars are expected to be spent in upfront deal-making in this year versus a year ago, according to a new survey from Advertiser Perceptions. Just 49% of more than 300 U.S. marketers and … Continue reading Less Than Half Of Marketers’ TV/Video Ad Budgets Going To Upfront Deals

FaZe Clan faces possible delisting from the Nasdaq—just 6 months after going public

  By Chris Morris January 26, 2023 Wall Street, it would appear, has more than a few doubts about e-sports. FaZe Clan, the digital gaming-and-e-sports-content platform that went public just over six months ago with a valuation of $1 billion, is already trading well below a dollar per share, putting the company at risk of … Continue reading FaZe Clan faces possible delisting from the Nasdaq—just 6 months after going public

Going beyond cookie consent: 3 strategies to achieve data compliance

Data compliance doesn’t stop with cookie consent. Learn how to establish a logical and adaptable compliance framework for your brand. Hugo Loriot on October 18, 2022 With new and conflicting global legislation, it seems no one can agree on the appropriate methods for data collection and the extent of data protection. In turn, data compliance … Continue reading Going beyond cookie consent: 3 strategies to achieve data compliance

Sara Nelson to CEOs: You’re going to run a better company when you have unions

By Kristin Toussaint September 22, 2022   The efforts to unionize companies like Amazon and Starbucks have clearly been popular among workers, who have voted to unionize and helped organize locations across the country. But the CEOs of those companies have been less welcoming of the labor movement.     When asked if he could … Continue reading Sara Nelson to CEOs: You’re going to run a better company when you have unions