Tag Archives: going

Pandemic Accelerated Shift To Digital, And Nobody Is Going Back: Study

Pandemic Accelerated Shift To Digital, And Nobody Is Going Back: Study by Ray Schultz , February 17, 2021 Most brands agree that the pandemic accelerated their digital transformation, according to Making the Leap to a Digital-First Enterprise, a study from Amplitude, conducted by Harvard Business Review Analytic Services. Of 295 global business executives polled, 97% … Continue reading Pandemic Accelerated Shift To Digital, And Nobody Is Going Back: Study

Learn From Walmart: 4 Social Media Governance Best Practices to Reduce Your Risk of “Going Viral” in a Bad Way

Arik Hanson January 8, 2021 You may have missed it, but Walmart’s social media team got itself in a bit of hot water last week when someone inadvertently tweeted a personal opinion from the corporate Walmart handle. It was a response to Rep. Josh Hawley from Missouri around his stance on voting against the Electoral … Continue reading Learn From Walmart: 4 Social Media Governance Best Practices to Reduce Your Risk of “Going Viral” in a Bad Way

How to Stop Your Marketing Emails From Going to Spam

Thomas Griffin September 3, 2020 Protecting users from unsolicited emails is something that email providers are highly focused on. If you’ve ever been frustrated by seeing irrelevant messages in your inbox then you know that it’s good news. But as a marketer, it’s also a cause for concern. You’ll find that your hard-won email list … Continue reading How to Stop Your Marketing Emails From Going to Spam

Reinventing Business Models: 3 Ways Small Businesses Can Keep the Momentum Going

Deborah Sweeney August 25, 2020 In June 2020, GetApp surveyed 577 small business owners to learn how they were able to respond to changing consumer behaviors and pivot their business models as a result of the COVID-19 pandemic. According to those polled, 92% of small businesses successfully pivoted in at least one way to meet … Continue reading Reinventing Business Models: 3 Ways Small Businesses Can Keep the Momentum Going

5 Topics to Communicate to Employees Before Going Back to the Office

Jessica Thiefels July 5, 2020 Now that more of the United States is opening up, millions of Americans are returning to work. However, after the COVID-19 shutdowns, “back to the office” doesn’t necessarily mean “back to normal.” To help employees adjust to office life post-quarantine, you’ll need to be ready to communicate important changes and … Continue reading 5 Topics to Communicate to Employees Before Going Back to the Office

Going Digital in the Midst of COVID-19

Majda Anwar — March 25, 2020 No matter where you look today, evidence of COVID-19 is everywhere. It has permeated daily life in every aspect, from working families now homeschooling their children to big-name companies are worried about how they will continue to do business without real-time, in-person collaboration. Major industries have canceled events around … Continue reading Going Digital in the Midst of COVID-19