Tag Archives: going

8 Indicators Your Business Website Is Going Down the Drain

Mike Kappel — October 30, 2019 Follow @PatriotSoftware Your website is a digital storefront for your small business. And because it’s one of the first things a potential customer sees about your company, you better be making a good first impression. But, how can you expect to make a positive impression if your business website … Continue reading 8 Indicators Your Business Website Is Going Down the Drain

So, You’re Going to Resend an Email Marketing Campaign

Shmuel Herschberg — July 27, 2019 Follow @https://twitter.com/shmuelh — July 27, 2019 3 Things to Consider Before You Hit the Resend Button When it comes to email marketing, many in the business are resending campaigns to subscribers that did not open the first email. The question is, though, does it make sense to send this … Continue reading So, You’re Going to Resend an Email Marketing Campaign

Content alone is not going to win the streaming war. Here’s why

Disney, Apple, Netflix and Amazon all think pure subscription-based services are the answer but consumers disagree. Dallas Lawrence on April 12, 2019 Netflix will announce its Q1 ’19 earnings on Tuesday – when we’ll know for sure if its subscription price hike was a good business move in the short term. Meanwhile, Disney announced Disney+, … Continue reading Content alone is not going to win the streaming war. Here’s why

Onboarding 102: Going Beyond Best Practices and Getting Personal

Sydney Braithwaite — October 18, 2018 — October 18, 2018 Posts about mobile onboarding tend to focus on campaign planning – how to highlight your app’s value, educate users on app functionality, etc. For this blog, let’s shift the focus to actionable opportunities. Below I’ve outlined three ways to make the most of the behavioral … Continue reading Onboarding 102: Going Beyond Best Practices and Getting Personal

6 Secrets to Job Search Success in Record Time (Without Going Near a Job Board)

Virginia Franco — September 13, 2018 Follow @VAFrancoResumes — September 13, 2018 kalhh / Pixabay I had an opportunity earlier this year to interview Jeff, a Senior Cloud and Digital Technologist whose career included 8 years as a founder of a technology consultancy startup followed by 4 years as a Fortune 500 IT consultant. In … Continue reading 6 Secrets to Job Search Success in Record Time (Without Going Near a Job Board)

Going on the offensive: The use of attack sites in reputation management

Contributor Chris Silver Smith discusses counterattack campaigns, how they are used and why they are not a best practice for online reputation management professionals. Chris Silver Smith on July 19, 2018   In Online Reputation Management (ORM) cases where there is no realistic option to sue for defamation, reputation repair typically involves merely using a … Continue reading Going on the offensive: The use of attack sites in reputation management