Tag Archives: Gets

This powerful leadership style gets results (without coming off as a jerk)

By Dileepan Siva—Minutes     May 27, 2022 Though she stood at only 4’10”, Madeleine Albright was always the most commanding presence in the room (I know from experience. As an immigrant with political aspirations, I saw Albright as a role model. She was also an immigrant—born in Czechoslovakia to Jewish parents, her family fled … Continue reading This powerful leadership style gets results (without coming off as a jerk) →

As UGC gets a pandemic bump, brands need to leverage customer content now

Luggage maker Calego says the playbook it developed before COVID-19 has really paid off as the importance of UGC grows Chris Wood on May 5, 2021 Driving brand awareness and conversions through user-generated content isn’t a new tactic for digital marketers, but those methods are finding new levels of success during the COVID-19 pandemic. For … Continue reading As UGC gets a pandemic bump, brands need to leverage customer content now →

eCommerce Shopping Gets Personal [Infographic]

Brian Wallace February 23, 2021 Today’s shoppers has choices online and it is up to the companies behind the products to serve the personalized eCommerce needs in the modern marketplace. While shopping, 71 percent of consumers were frustrated that their experience was impersonal. But scaling customization to a large scale is challenging. Product Configurators may … Continue reading eCommerce Shopping Gets Personal [Infographic] →

When Blogging Gets Scary

Sahail Ashraf November 29, 2020 If you are a blogger it can get quite scary if you’re just not delivering results. It can feel like you’re in Blogging Hell. You have no audience, and your position is feeling decidedly shaky. It may not seem like your fault that you’re in Blogging Hell. You may have … Continue reading When Blogging Gets Scary →

How to Give Courageous Feedback That Gets Results

Tobin Lehman — September 30, 2019 Follow @gonewnorth Giving feedback is hard. It’s especially hard when the feedback that’s required isn’t easy itself – when it pushes into areas that are uncomfortable or requires facing up to the fact of underperformance. But giving feedback is necessary, especially in executive roles; the difficult duties of direction … Continue reading How to Give Courageous Feedback That Gets Results →