Tag Archives: Generic

Google holds onto its trademark as federal court rules it has not become generic (DD)

Usage of “google” as a verb does not automatically invalidate its legal protection. Greg Sterling on May 17, 2017 Google has not committed “genericide,” according to the 9th US Circuit Court of Appeals. While people have used “google” to refer to searching online for nearly 20 years, that does not invalidate the company’s trademark. … Continue reading Google holds onto its trademark as federal court rules it has not become generic (DD) →

There’s Nothing Generic About Generic, Top-Level Domain Names for Businesses

Web Optimization Guidelines

Jeff SassSeptember 22, 2015 As the Internet has aged, we’ve watched it evolve to account for even more users and web properties. Similar to the way we tacked ZIP codes onto the map and area codes into the phone book, we’ve gradually added more and more domain extensions to make the web more dynamic. In … Continue reading There’s Nothing Generic About Generic, Top-Level Domain Names for Businesses →

Web Publishing Platforms That Can Deliver Beyond Bland, Generic Designs

Website Guidelines

Nishadha SilvaJune 28, 2015 One of the biggest hurdles for the aspiring entrepreneur is establishing a solid and unique web presence. We all know the importance of having a business website. Without one, you’re missing out on the 85% of consumers who turn to the web as their primary method for finding local businesses. But … Continue reading Web Publishing Platforms That Can Deliver Beyond Bland, Generic Designs →