Tag Archives: Feature

New Audio Feature from Twitter Shows the Value of Combining Voice and Digital

Julien Rio July 26, 2020 Credit: Shutterstock Twitter has introduced a new feature that will allow users to tweet with voice messages. A single voice tweet will capture up to 140 seconds of audio, and a thread will be automatically arranged as you keep speaking. These tweets will be available in the user’s timeline alongside … Continue reading New Audio Feature from Twitter Shows the Value of Combining Voice and Digital

How and Why to Use the Paid Partnership Feature on Instagram

Brittanie Dreghorn — February 1, 2020 If you’ve been paying attention to your Instagram app these past few months you would have noticed the increased number of your favourite influencers using the ‘paid partnership’ tag on Instagram. In 2017, Instagram launched the paid partnership feature to increase the transparency on sponsored posts throughout the platform. … Continue reading How and Why to Use the Paid Partnership Feature on Instagram

Pinterest debuts AR feature that lets users try on lipstick before buying

Brands that are part of the initial rollout include Estée Lauder, Sephora, bareMinerals, Neutrogena, L’Oreal, NYX Professional Makeup, YSL Beauté, Lancôme, and Urban Decay. Taylor Peterson on January 28, 2020 at 9:00 am Pinterest has launched ‘Try On” – a new augmented reality (AR) feature that enables users to virtually try on various lipstick shades … Continue reading Pinterest debuts AR feature that lets users try on lipstick before buying

New Instagram Stories tool lets you quickly feature Story mentions from other users

The tool shows the total number of mentions, making it especially useful for brands managing a high volume of UGC. Taylor Peterson on January 23, 2020  Instagram Stories has a new tool in ‘Create’ mode, enabling users to view, stylize, and quickly feature @mentions from other accounts. Here’s how it looks: Initially spotted by social … Continue reading New Instagram Stories tool lets you quickly feature Story mentions from other users

250ok adds email validation feature

Following tests that show email address misclassified as “undeliverable”, 250ok Validation seeks to help marketers reach engaged consumers. Jennifer Cannon on July 30, 2019 Email analytics and deliverability platform 250ok released a new addition to its email optimization toolset: email validation capabilities. 250ok Validation and help marketers identify active, valid email addresses on their lists. … Continue reading 250ok adds email validation feature

WordPress 5.1 released with Site Health feature, developer tools, more

The release focuses on making the popular blogging platform faster and more secure with new tools for site administrators and developers. Chris Sherman on February 26, 2019  Used by more than 60 million websites, including more than 30 percent of the top 10 million websites, WordPress is the most popular website management system in use, … Continue reading WordPress 5.1 released with Site Health feature, developer tools, more

Will Facebook’s news aggregation feature increase engagement for local publishers?

Now in more than 100 cities, “Today In” pulls local content into an opt-in daily News Feed digest and a standalone section within its mobile app. Robin Kurzer on October 11, 2018   Facebook announced Wednesday that it was testing a way to drive local engagement with relevant news and information in more than 100 U.S. … Continue reading Will Facebook’s news aggregation feature increase engagement for local publishers?

How To Use Instagram’s Mention Sharing Feature To Your Brand’s Advantage

Adina Jipa — July 13, 2018 Follow @socialinsiderio — July 13, 2018 Last month, Instagram launched the @mention sharing – an Instagram Story option which allows users to re-share posts they have been tagged in. This means that if someone has mentioned you in their story, you will be able to share that video or … Continue reading How To Use Instagram’s Mention Sharing Feature To Your Brand’s Advantage