Tag Archives: Enriching

Enriching Relationships with Financial Advisors: A Holistic View at the Customer Journey

Sean G. McCormick — November 12, 2016 Follow @SeanG_McCormick— November 12, 2016 Whoa! Is it really November? We will be in a sprint over the next few weeks to wrap-up projects, get our budgets in order for year-end and to solidify 2017 planning. I asked my Head of Marketing what has her counting sheep at … Continue reading Enriching Relationships with Financial Advisors: A Holistic View at the Customer Journey

Personalizing Digital Shopping a Bag at a Time: How Tumi is Enriching Engagement

Bryan PearsonAugust 27, 2015 Perhaps the most surprising thing Tumi learned is that men window-shop. Not on the street, mind you, but online. “The analytics show men are spending time, going through the navigation rather than the search,” said Naveen Gunti, senior director of global e-commerce technology and operations at Tumi Holdings Inc., the worldwide … Continue reading Personalizing Digital Shopping a Bag at a Time: How Tumi is Enriching Engagement