Great advice usually isn’t sexy. Ask some of the world’s most successful entrepreneurs about the best advice they ever received and they’ll say things like: “Make your own luck.” “Say no to almost everything.” “Invest in relationships.” It’s great advice – profound even – but not exactly sexy. You were hoping they’d say something mind-blowing, … Continue reading 3 Seriously Undervalued Email Marketing Strategies
How do you build customer relationships in today’s high-tech marketplace? I hate to say it, but… You’re running out of options. Customers are casually dating competitors while we are constantly learning what makes them happy and trying to speak their language. Email is one of the few fertile grounds you have left for building customer … Continue reading Why Customer Support Email Should Be Considered Sacred
What is your favorite email marketing solution right now? What is the reason you chose it over similar services? 1. StreamSend I like making everything into one simple stream — my brain hurts when I have to juggle too many platforms. StreamSend understands that and combines my need for having a social media component with my email … Continue reading 11 Great Email Marketing Solutions
This may sound simple, but the best way to have a happy and engaged email list is to make sure the people on your list want to hear from you. Treat your contacts with respect and ask for their permission before sending any communication. Asking for their consent is essential for gaining trust and ensuring … Continue reading How to Have a Happy and Engaged Email List [Video]
Email marketing continues to be the “number one” – but why? Email marketing is constantly being rated as the “number one” method of marketing by online marketers. There are dozens of surveys and studies which show that marketers rate email marketing as their most successful method of gaining business. There is plenty of research which … Continue reading Is Email Marketing Successful Or Just Plain Easy?
At AppSumo, we built the base of our business by growing our email list to more than 750,000 subscribers. And even though AppSumo had thousands upon thousands of email subscribers, my personal blog’s email list had just 12,000. So in 2014, I made it my personal goal to hit 50,000 subscribers on my blog, OkDork.com. … Continue reading 6 Stupid-Simple (and Free) Ways to Grow Your Email List
TechCrunch, Friday, September 26, 2014 Email marketing startup Sendwithus is announcing that it has raised $2.3 million in additional seed funding. This is one of those funding announcements that comes months after the deal itself. Co-founder Matt Harris told me that the company, which was incubated by Y Combinator, raised its initial seed funding “right … Continue reading Email Startup Sendwith Us Raises $2.3 Million in Seed Money
Video Commerce, Wednesday, September 24, 2014 by Sam Moser On September 23, 2014 Liveclicker, Inc., a global innovator in delivering rich customer experiences across the web and email, announced that it has launched RealTime Emailon HubExchange, bringing marketers a new solution within the Salesforce ExactTarget Marketing Cloud to deliver content customized for … Continue reading Liveclicker’s Real Time Email Tool Now Available Within ExactTarget Marketing Cloud
by Amanda Hinkle, September 25, 2014 This week marked the beginning of fall, signaling shorter days, cooler weather, heavier foods and yup… holidays that are right around the corner. As we move past the autumnal equinox, Forbes contributor Frances Booth encourages us to think about balance– and I agree. Achieving balance does not necessarily mean … Continue reading Fall Is Time For Balance In Your Email Marketing Program
by Elie Ashery, September 24, 2014, I’m a news junkie! I admit it! I can’t get enough news and analysis on Middle East conflicts, stock market trends, sports picks, and celebrity gossip. I almost always have two news channels running simultaneously in my house and at my desk at work. To continually feed my habit … Continue reading Publishers’ Missed Opportunities With Mobile Email Have Wider Consequences
