Paula ChiocchiMarch 7, 2015 While the millennial generation embraces all things digital, technology has also provided them with endless amounts of information. The good news for marketers is that this demographic – also known as Generation Y — still very much uses email throughout their daily lives. But it’s important to know that millennials view … Continue reading 5 Strategies for Effectively Reaching Millennials with Your Email Marketing
Tag Archives: email
The 5 Stages of a Successful Sales Email
Donato DiorioMarch 6, 2015 Gone are the days of effectively reaching your audience with mass emails. Today, sales emails must be targeted, relevant, and break through the noise and hurdles of our inboxes. To do so, I’m breaking email down into five stages, which cover data, spam, content, relevancy and results. To truly be effective … Continue reading The 5 Stages of a Successful Sales Email
CAN-SPAM Mistakes To Avoid In Your Email Marketing
Christina BockischMarch 7, 2015 A fun fact about me: I’m engaged, but I’m also one of those girls that never really thought much about what her wedding would be like. Right after getting engaged, I started doing some research on different vendors in my area that I could use for my wedding. I signed up … Continue reading CAN-SPAM Mistakes To Avoid In Your Email Marketing
Putting Your Best Face Forward: Quick Strategies for Email Marketers
Jason WarnockMarch 6, 2015 Mom always said to put your best face forward. When you were younger, that meant tucking in your shirt and washing your hands. In the hyper-competitive emailing marketing environment, mom’s advice still rings true. Consumers are becoming increasingly more selective about the emails that they open. Many emails are tossed directly … Continue reading Putting Your Best Face Forward: Quick Strategies for Email Marketers
14 Email Essentials To Ensure Success
Lisa FurgisonMarch 4, 2015 When you create an email for your business you want to get results, and we want you to help ensure that success. Use this handy 14-point email marketing checklist to cover your bases before you hit send. 1. Check the ‘from’ label Most often, you want your email to come from … Continue reading 14 Email Essentials To Ensure Success
How To Grow An Email List With Subscribers Who Are Willing To Pay For Your Services
Jawad KhanMarch 4, 2015 Money is in the list – you’ve read this a million times. And it’s true. Email list subscribers are the biggest asset for any blog or online business. They’re your qualified sales leads. It’s much easier to build relationships, generate regular returning traffic and make repeat sales to your list subscribers … Continue reading How To Grow An Email List With Subscribers Who Are Willing To Pay For Your Services
Why Using Websites, Blogs and Email Newsletters is Always More Effective than Social Media Sites
Daniel SmithMarch 3, 2015 Where will your company focus its online marketing efforts this year? The common wisdom the past few years was to base your campaigns around social media sites such a Twitter and Facebook. But with Facebook’s recent announcement that it would be phasing out company web page posts’ organic reach, the tables … Continue reading Why Using Websites, Blogs and Email Newsletters is Always More Effective than Social Media Sites
12 Ways To Ensure Your Email Marketing Packs A Serious Punch
Douglas BurdettMarch 3, 2015 Is your email marketing not getting the results you want? Follow this 12-point checklist to make sure your email marketing packs a wallop. Email is the workhorse of Internet marketing. It’s the connective tissue of digital marketing. It’s the glue that holds it all together. You get the idea. And that’s … Continue reading 12 Ways To Ensure Your Email Marketing Packs A Serious Punch
Lead Nurture Drip Email Campaigns 201: 4 Tools to Implement Campaigns
Kim Cornwall MalseedMarch 3, 2015 Now that we’ve covered the basics of lead nurture drip email campaigns, it’s time to discuss the four tools professional services firms need to have in place in order to implement them. For the purposes of our discussion, let’s assume you have a lead generating website and have a healthy … Continue reading Lead Nurture Drip Email Campaigns 201: 4 Tools to Implement Campaigns
Hyper-Local Selling – Email Marketing Lessons From a Small Island
John W HayesMarch 3, 2015 I’m convinced that email marketing can be successfully used by any type of business regardless of size, location, or industry vertical. Some businesses are more open to this conviction. Take for example an online retail business and it would be very easy to see how they could use email to … Continue reading Hyper-Local Selling – Email Marketing Lessons From a Small Island
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