VerticalResponseAugust 6, 2015 Starting a newsletter from scratch may seem a bit daunting. If you’ve never made one before, or you feel like your current newsletter campaign is in dire need of an overhaul, this post is for you. With a few tips and best practices from this two-part post, even as a first-timer you can create … Continue reading Tips for Email Newsletter Campaign First-Timers – Part I: Content
Tag Archives: email
“Please Do Not Reply to this Email,” But Do Comment!
Richard ShapiroAugust 6, 2015 Customers do not like to feel frustrated. Frustration is a leading cause of customer attrition. I get very frustrated when I receive a “PLEASE DO NOT REPLY TO THIS EMAIL”. If you don’t want me to respond, don’t send it. Many times these auto-responses are initiated when a new customer logs … Continue reading “Please Do Not Reply to this Email,” But Do Comment!
Email Marketing Services For Small Businesses: 5 Fantastic Solutions
Kim George August 6, 2015 Contrary to popular belief, email marketing is not dead. In fact, according to a post published by Outboundengine.com, “marketers consistently ranked email as the single most effective tactic for awareness, acquisition, conversion, and retention.” Over the years, I’ll admit… that I didn’t fully understand the importance of email marketing. But … Continue reading Email Marketing Services For Small Businesses: 5 Fantastic Solutions
3 Tips For Growing Your Email List On Social Media
Ryan PinkhamAugust 6, 2015 If you’re already on social media, you know it’s a valuable tool for reaching new customers. But to get the most out of your social media marketing, you need to take that next step to get your fans and followers to join your email list. This way you can reach them … Continue reading 3 Tips For Growing Your Email List On Social Media
5 Things Your Email Must Have If You Want To Promote It On Facebook
Ryan PinkhamAugust 5, 2015 Imagine if you could extend the reach of your email beyond your email list. Imagine if the people you were able to reach were completely new to your business, but also had a ton in common with the people who are already on your list. Would you be interested in giving … Continue reading 5 Things Your Email Must Have If You Want To Promote It On Facebook
5 Tips For Retailers To Up Their Email Promotions Strategies
Promotions and discounts are a key part of any promotional email strategy, but use them wisely, advises columnist Jordan Elkind. He offers some tips on how to make your email campaign really pop. Jordan Elkind on August 4, 2015 Email marketing remains a vital channel in driving e-commerce orders, representing 16% of orders as of … Continue reading 5 Tips For Retailers To Up Their Email Promotions Strategies
Promote Discovery with these Email Marketing Ideas
Joe RosenthalAugust 3, 2015 Fresh email marketing ideas are few and far between. Unless you really stop and think about what you’re reading, it’s easy to miss some of the fantastic emails that hit our inboxes daily. Today, we’re going to dissect some messages for inspiration from TripAdvisor, a prolific and creative email marketer. As … Continue reading Promote Discovery with these Email Marketing Ideas
Planning Email For When It’s Seen, Not When It’s Sent
Columnist Jose Cebrian envisions a future in which email is truly relevant and acts on the data at the time of open — but to get to that point, you must jump the hurdles along the way. Jose Cebrian on August 3, 2015 The future of email will be live content. First-party data will be … Continue reading Planning Email For When It’s Seen, Not When It’s Sent
For Potent Email Campaigns, Timing Is Everything
The time of day at which you send out an email can have a huge impact on whether or not your recipients click on it. Columnist Eric Dezendorf helps you figure out how to test and find that sweet spot. Eric Dezendorf on August 3, 2015 In my last column, I spoke a bit about … Continue reading For Potent Email Campaigns, Timing Is Everything
Email Marketing Mastery: Which Email Marketing Tool Will Explode Your Sales?
Jimmy RodelaAugust 3, 2015 © Brian Jackson / Dollar Photo Club What if I tell you that there is a way to turn your $ 1 into $ 44.25? It’s mind-boggling, isn’t it? While some may think that there’s no way in high heaven to make this miracle happen; many of the seasoned internet marketers … Continue reading Email Marketing Mastery: Which Email Marketing Tool Will Explode Your Sales?