Kris SpisakAugust 3, 2015 Are your email communication strategies as powerful as they could be? How many emails do you send every day? Wait, don’t answer that. Even thinking about how many messages we compose and share on a daily basis can be overwhelming. Here’s the better question: are you making the most out of … Continue reading 11 Email Etiquette Reminders & an Email Brevity Challenge
Ryan PinkhamAugust 2, 2015 If you’re like a lot of small businesses and organizations, you may be using a personal email account — like Gmail, Outlook, AOL, or Yahoo — to communicate with a group of email contacts. Chances are you’ve also noticed some limitations in what you can and can’t do with a personal … Continue reading 10 Things You’re Missing Out On By Using A Personal Email Account To Do Your Email Marketing
Veronica DunbarAugust 2, 2015 You may have heard the rumor that email marketing has gone the way of the dodo. That if you want to reach your audience you should focus your time and effort on the growing social media market. Well, I’m here to tell you that email marketing is here to stay! In … Continue reading Email Marketing Is Dead…Not!
Sarah GreesonbachAugust 1, 2015 Inbound marketing is an effective way to grow website traffic and increase your lead generation efforts. One of the many reasons this kind of marketing is effective today is because it is heavily data-driven. Whether you’re piecing out how to write a blog headline or figuring out your response rate for … Continue reading Email Marketing Statistics List You’ve Been Waiting For – 2015 Edition
By Joydeep Bhattacharya July 30th, 2015 Email marketing has been one of the best weapons for internet marketers that generates the highest ROI. It delivers well both in terms of customer acquisition and retention. Now, you can seamlessly integrate the Schema.org markup in your Gmail emails and unlock the full potential of it. Many people … Continue reading Semantic Email Marketing Using Schema Markup
Dave CharestJuly 30, 2015 One of the questions we get all the time is, “Why should I even bother trying to build my email list?” The answer to that question is actually the same reason why you should bother doing email marketing in the first place. Consider these statistics: 91 percent of U.S. adults like … Continue reading Why Should You Build An Email List?
Mike ParryJuly 29, 2015 A good design has high conversion rates and is easy to use. It meets business goals while it is pleasing for people who receive it. Creating content that can facilitate a good design can be difficult though. Here is a list of marketing tips that will allow you to create great … Continue reading Help Your Email Designer Help You
Hellen OtiJuly 29, 2015 Lead nurturing programs allow you to move customers along the buyer’s journey by educating, entertaining and anticipating the buyer’s needs. Event-based lead nurturing creates a real-time approach to connecting with prospects, by sending information and taking action based on a lead’s activity (event) on your website. How do you build a … Continue reading How to Develop an Event-Based Lead Nurturing Email Marketing Program
Tim AsimosJuly 27, 2015 Mobile continues to account for a greater share of email opens. A study from Movable Ink found that in Q1 2015, 67% of all U.S. email opens occurred on a mobile device. This trend will continue, therefore optimizing your email campaigns for mobile is no longer optional. The staggering growth in … Continue reading Optimizing Email Marketing for Mobile: 6 Things You Need to Consider
Paul EstcottJuly 27, 2015 Every entrepreneur, business person or digital marketer, regardless of the size of his company, will have to invest in email marketing at some point. It wasn’t always this simple. Several years ago, if you wanted to let people know that something is happening you had to go to your local newspaper … Continue reading 5 Powerful Email Marketing Software to Streamline your Outreach Efforts
