How to lead marketing through economic uncertainty Marketing in a downturn feels chaotic. But it doesn’t have to. Lisa Cole shares how to regain control with audits, AI and bold GTM moves. Mike Pastore on June 25, 2025 Feeling the squeeze of economic uncertainty? You’re not alone. With tariffs and geopolitical tensions weighing heavily on … Continue reading How to lead marketing through economic uncertainty
June 25, 2025 These are the top 10 emerging technologies of 2025, according to the World Economic Forum BY Chris Morris Breakthroughs happen all the time in the tech world, but only a select few manage to make a lasting impact. Predicting which innovations will shape the future is always a challenge. On Tuesday, the World … Continue reading These are the top 10 emerging technologies of 2025, according to the World Economic Forum
June 09, 2025 Unlock Africa’s economic potential through open trade BY Olugbenga GB Agboola Recent tariff announcements have caused significant disruption across global markets and economies. Subsequent changes and postponements—including negotiations between major economies like China and the U.S.—offer a welcome step towards resolution. But the initial uncertainty has already prompted impacted countries to diversify their … Continue reading Unlock Africa’s economic potential through open trade
April 21, 2025 Founder of elite Davos gatherings quits as chair of World Economic Forum BY Reuters Klaus Schwab, founder of the World Economic Forum, whose annual gathering of business and political leaders in the Swiss mountain resort of Davos became a symbol of globalisation, has resigned as chair of its trustees. The Geneva-based WEF made … Continue reading Founder of elite Davos gatherings quits as chair of World Economic Forum
Omnichannel strategies, better audience segmentation and data-driven campaign management show marketers are prepared for turbulent times. Constantine von Hoffman on April 17, 2025 The IAB’s 2024 Internet Ad Revenue Report is a snapshot of a more settled time and a guide for the rocky road ahead. Current trends in marketing have the industry well-positioned … Continue reading IAB report reveals digital ad growth and marketers ready for economic turmoil
May 30, 2025 Marketing in an age of economic uncertainty BY Tim Ringel Let’s get this out of the way: We constantly live in uncertain times. Periods of tranquility are actually an aberration, if not an illusion. The relationship between marketing budgets and economic volatility has always been complex. What we’re witnessing isn’t just the usual … Continue reading Marketing in an age of economic uncertainty
Tariffs, Economic Uncertainty, and How Businesses Can Adapt Chris Walton Mar 26, 2025 The global economy is experiencing significant challenges and uncertainties. Many countries are implementing tariffs and other trade measures in an effort to support domestic industries. However, the economic implications of these policies are complex. Understanding Tariffs and Their Impact … Continue reading Tariffs, Economic Uncertainty, and How Businesses Can Adapt
January 08, 2025 These jobs will disappear fastest by 2030 as AI rises, according to the World Economic Forum According to a new report, cashiers, post office clerks, and bank tellers are among the most at risk, while frontline workers in delivery and construction will see their sectors grow. BY Jennifer Mattson Bank tellers, cashiers, postal … Continue reading These jobs will disappear fastest by 2030 as AI rises, according to the World Economic Forum
Economic Data Predicts Uneven Growth by Laurie Sullivan , Staff Writer @lauriesullivan, August 6, 2024 Consumer retail interest has begun to “sputter” despite an increase of activity, according to economic index data released Tuesday from Zeta Global. The Zeta Economic Index (ZEI), powered by generative AI (GAI), debuted in June. On Tuesday the company released July’s numbers. … Continue reading Economic Data Predicts Uneven Growth
By Jim Frawley January 22, 2024 Workers across the globe are biting fingernails and fighting restless leg syndrome as we anxiously follow the evolving state of the U.S. economy. Many of us are fearful and curious about what any change, small or large, might mean for the bottom line of our respective organizations and … Continue reading As waves of layoffs continue, here’s how workers can cope with economic uncertainty
