Tag Archives: Dots

Connecting The Dots With Device Targeting

Marketers today have more data, gathered across more devices, than ever before. Contributor Roger Juntilla explores scenarios that illustrate how this newly-available data can be used efficiently and effectively. Roger Juntilla on June 19, 2015 We have reached a true cross-screen state. A recent comScore report revealed that in the past four years alone, time … Continue reading Connecting The Dots With Device Targeting →

Connecting The Dots, Strategy, And Execution

Strategy

Dave BrockApril 29, 2015 I’m sure I’m trying the patience of a number of people in a client organization. We’re establishing the key strategies, priorities, goals/metrics for the coming fiscal year. The CEO is very clear about what he wants to accomplish–though I had to wrestle him down to focusing on the top two. It … Continue reading Connecting The Dots, Strategy, And Execution →