The Deals API aims to replace the manual mess behind programmatic deals with structure, transparency and accountability. Constantine von Hoffman on December 4, 2025 In a move that could clean up one of programmatic advertising’s messier processes, IAB Tech Lab has released version 1.0 of its proposed Deals API for public comment. The new … Continue reading IAB Tech Lab proposes Deals API for programmatic advertising
Amazon Prime Day deals include up to 58 percent off Shark robot vacuums One model is down to a record low of $230 for Prime members. Kris Holt UpdatedWed, October 8, 2025 Shark / Engadget For the Amazon Big Deal Days event (aka October Prime Day), a tasty deal on a Shark robot vacuum has … Continue reading Prime Day deals include this Shark AI Ultra robot vacuum for 58 percent off
Hidden Costs: Do Shoppers Trade Trust For AI-Powered Deals? by Laurie Sullivan , Staff Writer @lauriesullivan, July 8, 2025 Amazon Prime Day 2025 officially kicked off Tuesday and runs through Friday. The ecommerce sale applies to more than 35 categories like apparel, beauty, and home. Amazon’s AI assistant Rufus aims to benefit shoppers — but are … Continue reading Hidden Costs: Do Shoppers Trade Trust For AI-Powered Deals?
Performance-Driven M&A Deals Turning Hot by Laurie Sullivan , Staff Writer @lauriesullivan, June 10, 2025 Demand for scalable, data-led solutions has driven a 20% rise in performance-related deals and a 196% increase in median deals during the past decade, according to WY Partners, a UK-based media and technology advisory firm. The company combined data from its … Continue reading Performance-Driven M&A Deals Turning Hot
Cut sales friction, speed up deal flow and grow your revenue this year with these actionable tips. Ali Schwanke on January 8, 2025 The faster the sales process, the faster the revenue growth. Unfortunately, as we learned in science class, friction slows acceleration or can stop it altogether. Whether that’s adding complexity to a … Continue reading 5 ways to crush sales bottlenecks and accelerate deals in 2025
Limited-time discounts are getting people back in the door at quick-service restaurants, but such gains could be fleeting when the deals disappear. BY Jennifer Mattson Fast-food restaurant chains have been seeing an uptick in traffic over the past two months due to the success of limited-time deals and promotions, along with an early rollout of the … Continue reading Fast-food chains are winning back customers with meal deals. Will the good times last?
August 23, 2024 $7 footlong: Subway joins McDonald’s in offering meal deals as fast-food menu inflation comes under fire The days of the $5 footlong may be long gone, but growing consumer backlash has led the sandwich chain to enter the value wars. BY Sarah Bregel The fast-food wars continue to drive deals for hungry, discount-seeking … Continue reading $7 footlong: Subway joins McDonald’s in offering meal deals as fast food menu inflation comes under fire
August 19, 2024 Travelers are turning to package deals more after the pandemic The zest for the holiday package business is a bright spot for the travel industry as worries have grown that the post-pandemic enthusiasm for air travel will ebb as travellers baulk at higher fares. BY Reuters Sun seekers are turning to package … Continue reading Travelers are turning to package deals more after the pandemic
July 15, 2024 Amazon Prime Day 2024: How to figure out which deals are worth it Since Amazon launched its first Prime Day in 2015, July sales events have become a major revenue driver for the retail sector. BY Associated Press It’s summertime, and the bargains seem easy at a time when many consumer prices are … Continue reading Amazon Prime Day 2024: How to figure out which deals are worth it
The martech industry has reached saturation. Explore the challenges vendors face and strategies to adapt in an era of declining net-new deals. Gene De Libero on July 3, 2024 Based on my conversations across the marketing technology landscape, we’re at saturation. Net new deals are dwindling, with the market resembling a stagnating pond instead … Continue reading How martech vendors can navigate the slow death of net-new deals
