Tag Archives: ‘Dark

Goodbye to cookies: Digital advertising’s leap in the dark

It’s been one step forward, two steps back for Google’s Privacy Sandbox as the IAB Tech Lab and other adtech players weigh in. Kim Davis on March 7, 2024 Can it be that it was all so simple then? Mozilla deprecated third-party cookies in its Firefox browser in 2018; Apple did the same for Safari … Continue reading Goodbye to cookies: Digital advertising’s leap in the dark →

4 steps to protect your dark data from theft and misuse

Data Security

By Linda Rosencrance April 11, 2023 Over half of the data that companies collect is for single-use purposes. We give companies Social Security and credit card numbers, addresses and phone numbers, emails, and health data. That information, called “dark data” in internet circles, generally sits stored away, long forgotten by users. Dark data comes … Continue reading 4 steps to protect your dark data from theft and misuse →

Today is the last day to use Dark Sky on iOS before it shuts down

History

Apple buys Dark Sky weather app Kris Holt @krisholt Apple has bought weather app Dark Sky, which is highly regarded for its radar maps and accuracy of its hyperlocal, by-the-minute weather predictions. It’ll still be available on the iOS App Store, as you might expect, but the Android and Wear OS versions will shut down … Continue reading Today is the last day to use Dark Sky on iOS before it shuts down →

The dark side of the sales industry: It’s filled with Machiavellians, narcissists, and psychopaths

Sales Platforms

By Connie Lin August 03, 2022 Narcissism: excessive admiration of oneself. Psychopathy: a mental disorder marked by egocentric and antisocial behavior. Machiavellianism: rooted in the political theory of 16th century Italian philosopher Niccolo Machiavelli, who pioneered the idea that achieving a desired end result is justified by any means necessary—no matter how unscrupulous the … Continue reading The dark side of the sales industry: It’s filled with Machiavellians, narcissists, and psychopaths →

NASA’s CAPSTONE satellite has gone dark

Nasa

NASA’s CAPSTONE satellite breaks from Earth’s orbit and heads toward the Moon The cubesat is critical to the first Artemis mission. K. Holt @krisholt Daniel Rutter/NASA NASA’s grand plan to take humans back to the Moon for the first time in over half a century has taken another step forward. The 55-pound CAPSTONE (Cislunar … Continue reading NASA’s CAPSTONE satellite has gone dark →

The Dark Side of Link Building: How to Avoid Penalties

SEO Link Building

The Dark Side of Link Building: How to Avoid Penalties Nate Nead / 14 Jun 2022 Link building is one of the best marketing strategies available. It can help you attract more traffic, generate leads, improve brand visibility and recognition, and even improve your trustworthiness. But if you aren’t careful, link building can also … Continue reading The Dark Side of Link Building: How to Avoid Penalties →

Activate the ‘Dark Funnel’ and unlock fresh leads in this new channel

Leads Generation

Engage your prospects at their highest-intent moments. The Bot Lab on March 2, 2022 What would it feel like if you could chat with your prospects here and now from this article – or better yet, a third-party article on your product or service? No sitting around waiting for intent signals. No banner ads … Continue reading Activate the ‘Dark Funnel’ and unlock fresh leads in this new channel →