Tag Archives: CrossAdvertising

Solving Cross-Advertising Challenges And Solutions To Get Beyond Keywords

by Laurie Sullivan, , Staff Writer @lauriesullivan, May 9, 2016 Aaron Levy, client strategy at Elite SEM, closed the MediaPost Search Insider Summit by talking about himself to demonstrate what type of search targeting persona not to use and the importance of getting beyond the keyword when it comes to targeting consumers through search. Despite … Continue reading Solving Cross-Advertising Challenges And Solutions To Get Beyond Keywords