So long as you have unified customer profiles and can activate them, does it matter what the solution is called? Kim Davis on October 13, 2021 HubSpot announces enhancements to CRM Timed to coincide with the opening of this year’s virtual Inbound conference (October 19, 2021), HubSpot announced CRM enhancements designed to make their … Continue reading “I say CDP, you say CRM”
Tag Archives: CRM
“CRM is not enough:” Nearly 200 martech companies sign pledge to change the data ecosystem for customers
The representatives of the Platform of Independents aim to create flexible martech solutions that work together across the entire technology stack. Jennifer Cannon on January 16, 2020 Ten marketing technology companies are leading an initiative with over 190 co-signatories to publicly pledge to design software that eliminates data siloes by shifting away from a CRM-centric … Continue reading “CRM is not enough:” Nearly 200 martech companies sign pledge to change the data ecosystem for customers
8 Benefits Associated with Cloud-Based CRM Services
8 Benefits Associated with Cloud-Based CRM Services A generation ago, no one would have believed that we could store information on the cloud. However, all our data is linked to cloud storage today, from smartphones and smartwatches to laptops and tablets. If you have been using CRM services, you know how they can improve and … Continue reading 8 Benefits Associated with Cloud-Based CRM Services
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