There’s a social media shakeup, and while organic social content seems to be in the cross-hairs (ahem, Facebook), ClickZ speakers pointed out that paid campaigns are also being impacted by these trends. Jay Hawkinson, the Senior Vice President of Emerging Products at SIM Partners, started by addressing the elephant in the room: Organic social content … Continue reading Get more out of your paid social media marketing: Tips from #CZLNY
SEO experts share tips on effective link building strategies in 2014, along with a handful of common link building misconceptions. Add a comment By James A. Martin Index: Link Building Strategies and Tips for 2014 Part 1 Link Building Strategies and Tips for 2014 Part 2 Link Building Strategies and Tips for 2014 Part 3 … Continue reading Link Building Strategies and Tips for 2014 Part 4
SEO experts share tips on effective link building strategies in 2014, along with a handful of common link building misconceptions. Add a comment By James A. Martin Index: Link Building Strategies and Tips for 2014 Part 1 Link Building Strategies and Tips for 2014 Part 2 Link Building Strategies and Tips for 2014 Part 3 … Continue reading Link Building Strategies and Tips for 2014 Part 3
SEO experts share tips on effective link building strategies in 2014, along with a handful of common link building misconceptions. Add a comment By James A. Martin Index: Link Building Strategies and Tips for 2014 Part 1 Link Building Strategies and Tips for 2014 Part 2 Link Building Strategies and Tips for 2014 Part 3 … Continue reading Link Building Strategies and Tips for 2014 Part 2
There is little doubt that Buzzfeed is a website that has a unique ability to churn out viral content. It can be great for giving simple yet highly shareable video content global exposure. Now the site has moved into covering business news and bringing the viral nature of the site to various businesses. How does … Continue reading How to use Buzzfeed to drive website traffic
Online pinboard site Pinterest reportedly has more than 70 million users – expert Danny Maloney says small businesses in almost any industry can use the platform to connect with customers. Maloney, the CEO of Pinterest analytics and marketing firm Tailwind, says despite Pinterest’s reputation as a go-to site for women-focused topics like fashion, food … Continue reading 5 Pinterest Tips for Small Business Owners
Is your business looking for leads? Are you hearing quotes of 40 to 60 dollars (or more!?) per qualified lead? Have you considered using Facebook Ads for lead generation? You should. And this article will tell you how. In fact, I’ll give you some tips and strategies that can earn you some of the cheapest … Continue reading How to Generate Qualified Leadds with Facebook Advertising
Every once in a while YouTube likes to sprinkle a little magic over creators and marketers and lead them, gently down the right road when it comes to marketing their product or service on the biggest video site in the world. YouTube’s Creator’s Playbook and Advertiser’s Playbook have offered invaluable tips on promotion, as well … Continue reading YouTube Creator Playbook for Brands: What it Takes to Get it Right
You may be weary of hearing that “content is king,” a phrase coined by Bill Gates in a 1996 essay. Often this platitude is trotted out with little explanation, as if we should all intuitively know how to create viral videos or smart remarks that explode in “likes” and “shares.” So let’s look at what … Continue reading How to Fuel the Content Marketing Machine
Social media and email are two of the most important weapons in your marketing arsenal. Picking one out of them is not an option for any smart marketer, and both are important part of the marketing mix. Both when working as a separate entity can serve a limited purpose, but, when combined together create a … Continue reading Integrate Email and Social Media Marketing in Five Easy Steps
