Tag Archives: Community

Community Education: 4 Lessons for Better Forums and Groups

Jonathan Crossfield September 2, 2020 When I made my first tentative steps onto the internet, approximately **cough** years ago, like most people I was a very passive user. It seemed like a reasonably handy way to look up information related to my hobbies, usually wrapped in a garish Geocities website full of animated icons and … Continue reading Community Education: 4 Lessons for Better Forums and Groups

COVID-19 Requires Brands To Aid Community Relief Efforts

COVID-19 Requires Brands To Aid Community Relief Efforts by Sarah Clark , August 28, 2020 Consumers expect brands to step up and be a force for good. Research shows 67% of American consumers have changed their opinions of companies for the better because of their COVID-19 responses. How brands respond during a crisis directly impacts future favorability and … Continue reading COVID-19 Requires Brands To Aid Community Relief Efforts

COVID-19 stories: Marketers are using this time build community

Here are some encouraging stories from marketers who are pivoting to help customers, and their staff, during the crisis. Wendy Almeida on April 14, 2020 The massive disruption of COVID-19 is forcing many of us to rethink everything we do. Our community has been sharing their ideas on how to manage this overwhelming situation. Here … Continue reading COVID-19 stories: Marketers are using this time build community

Google Uses Search Home Page To Thank Medical Community, Raise Funds

Google Uses Search Home Page To Thank Medical Community, Raise Funds by Laurie Sullivan , Staff Writer @lauriesullivan, March 30, 2020 Google is using its search engine home page to thank all doctors, nurses and medical workers for their service, as well as raise money for a COVID-19 fund. The message, which began serving up Monday … Continue reading Google Uses Search Home Page To Thank Medical Community, Raise Funds

Facebook is the Best Place to Build a Community For Your Brand in 2020

Steven J. Wilson — March 27, 2020 Companies spend millions on a super bowl ad. On average, a 30-second ad would cost $ 5.6 million. So is it all worth it? According to InsightExpress, half of the viewers watch the commercials more than the game itself. So that’s food for thought. And maybe that’s the … Continue reading Facebook is the Best Place to Build a Community For Your Brand in 2020

Civic Minded: How Small Businesses Can Benefit From Partnerships With Community Colleges

Jeanne Hardy — February 21, 2020 StockSnap / Pixabay One of America’s biggest challenges over the next 20 years will be addressing the ever-growing skills gap in our workforce. Although millions of American workers are currently unemployed or underemployed, companies across varying industries are finding it difficult to fill open positions due to lack of … Continue reading Civic Minded: How Small Businesses Can Benefit From Partnerships With Community Colleges

7 Reasons Why Businesses Must Make Community Building a Priority

Thomas Griffin — December 6, 2019 Follow @jthomasgriffin Today, it’s not enough to advertise your business and hope that people believe your message. Such an approach treats your audience impersonally and won’t leave an impression on people’s minds. With the advent of the internet, people are met with ads and products everywhere. There’s a high … Continue reading 7 Reasons Why Businesses Must Make Community Building a Priority