Introducing A New Tool to Measure AI Search Visibility Across ChatGPT and Google by Search Engine People Wisam Abdulaziz May 20, 2026 Search is changing faster than at any point in the last decade. Over the past few years, we have built reliable systems to measure SEO performance in … Continue reading Introducing A New Tool to Measure AI Search Visibility Across ChatGPT and Google by Search Engine People
May 02, 2026 Stop letting ChatGPT and other AI chatbots train on your data. Here’s why—and how BY Michael Grothaus When you interact with a chatbot, there’s a good chance that everything you say, and every prompt you give, isn’t just used to generate replies to your queries. Nearly every chatbot company on the planet also … Continue reading Stop letting ChatGPT and other AI chatbots train on your data. Here’s why—and how
ChatGPT Ads Need Performance Metrics Before OpenAI Goes Public by Laurie Sullivan , Staff Writer, April 17, 2026 OpenAI will compete for performance ad budgets as it readies a conversion tracking pixel for ChatGPT ads. The company began testing ads in February. It makes sense that when users click an ad to carry out an … Continue reading ChatGPT Ads Need Performance Metrics Before OpenAI Goes Public
Why Simple Drives ChatGPT Ads Forward, Creativity Takes Backseat by Laurie Sullivan , Staff Writer, April 3, 2026 Verve Group can activate conversational intent signals for targeting from Large Language Models (LLMs) by unifying zero-party data, search intent, and pseudonymized AI chat activity into one layer of intelligence. The company claims that it supports a … Continue reading Why Simple Drives ChatGPT Ads Forward, Creativity Takes Backseat
Walmart’s test shows AI-driven checkout may simplify buying, but it still converts far worse than traditional ecommerce experiences. By Danny Goodwin Published on March 20, 2026 Last updated on March 20, 2026 Walmart just ran a real-world test of agentic commerce, and the results weren’t encouraging. Purchases completed directly inside ChatGPT converted at roughly one-third … Continue reading Walmart says ChatGPT checkout converted 3x worse than its own website
OpenAI reportedly plans to add Sora video generation to ChatGPT The company launched its Sora 2 model in September 2025 alongside a dedicated Sora app. Ian Carlos Campbell Fri, March 13, 2026 OpenAI OpenAI plans to add its Sora video generation model directly into ChatGPT, The Information reports . The standalone Sora app … Continue reading OpenAI reportedly plans to add Sora video generation to ChatGPT
A diagnostic framework shows how marketing teams can codify consulting expertise into AI to analyze revenue architecture and GTM performance. By Steve Armenti March 5, 2026 The best sales consultants don’t just give you answers — they ask better questions. They challenge your assumptions, map your entire revenue architecture and force you to … Continue reading Turn ChatGPT into your on-demand GTM consultant
6 Strategies for Visibility in ChatGPT Brad Anderson If you’re trying to “rank” in ChatGPT the same way you rank in Google, you’re going to have a bad quarter. That’s not my take. It’s the pattern a lot of marketers are bumping into right now, and it’s one a top marketing agency, Relevance, … Continue reading 6 Strategies for Visibility in ChatGPT
How Much Can Your Brand Manipulate ChatGPT Results? by Laurie Sullivan , Staff Writer, February 3, 2026 OpenAI CEO Sam Altman has been looking to raise up to $100 billion in a fundraising round to take the company through an initial public offering by the end of this year. The company is valued at around … Continue reading How Much Can Your Brand Manipulate ChatGPT Results?
ChatGPT ads mark a shift from keyword intent to behavioral understanding, changing how relevance, creative and measurement work. By Becky Simms February 3, 2026 Ads are now being tested in ChatGPT in the U.S., appearing for some users across different account types. For the first time, advertising is entering an AI answer environment – and … Continue reading For ChatGPT ads, behavior matters more than targeting
