Kevin George — November 7, 2019 Follow @imkevin_monk With around 3.7 billion active email users across the globe, leveraging emails the right way can definitely help businesses reach new heights of success. In fact, email advertising spending has already reached a whopping 350 million U.S dollars in 2019. So, it wouldn’t be wrong to say … Continue reading Will Chatbots Kill Email Marketing?
Martin Frascaroli — June 28, 2019 Follow @aivo_en — June 28, 2019 Artificial Intelligence has become a strong ally for sales organizations with high volumes of opportunities and lead generation, mainly, because it provides fast and accurate support when performing for different sales stages. In fact, as stated by a Gartner report, implementing AI in … Continue reading How Can Chatbots Help Increase Online Sales and Customer Retention?
Chatbots are forecasted to draw sales from other marketing channels and drive major savings for retailers. Jennifer Videtta on May 10, 2019 As technology improves with natural language processing and AI, chatbots will take away revenue from other marketing channels, a recent study examining retail brands by Juniper Networks claims. In fact, retail sales from chatbots … Continue reading Chatbots could drive $112 billion in retail sales by 2023
Susan Friesen — February 14, 2019 Follow @eVisionMedia — February 14, 2019 The Pros and Cons of Conversational Commerce Conversation is a core part of the buying process, whether you’re asking the wine clerk what red she recommends or messaging a store owner on Facebook to see if they sell gift cards. I’m sure you’ve … Continue reading Should Your Small Business Use eCommerce Chatbots?
Conor Bond — January 31, 2019 — January 31, 2019 Getting people to your website isn’t easy. And isn’t cheap, either. Clicks cost money. Impressions cost money. Blogg—ahem—content marketing extraordinaires cost money. This pensive gentleman needs money for small plants and non-branded laptops. And although there are ways to get more out of your online … Continue reading Pop-ups vs. Chatbots: Which Works Better for CRO?
By automating the research and discovery processes, chatbots empower customers with an on-demand, personalized experience, 24/7. Robin Shapiro on January 25, 2019 Today, consumers are increasingly engaging in chat and messenger apps (i.e., chatbots) to purchase, research and interact with businesses and their products. As Artificial Intelligence advances, these conversational experiences provide a real-time way … Continue reading 3 reasons chatbots are transforming the automotive industry
Chelsea Boice — November 4, 2018 — November 4, 2018 mohamed_hassan / Pixabay 2018 has been a big year for marketing. From virtual reality to voice search, this year has brought forth some powerful technological advancements to help brands better connect, engage, and convert buyers. If you’ve been keeping up with these trends, then you’ve … Continue reading Chatbots for Marketing: What to Know Before Adopting Them into Your Strategy
Stacey Rudolph — May 15, 2018 — May 15, 2018 The proliferation of chatbot madness did not start today. Introduced by Alan Turing, chatbox begun in the 1950s. The artificial intelligence industry is growing exponential with 2014 statistics showing that the artificial intelligence has hit $ 126 billion. One of the reasons for the rapid … Continue reading The Growth of Chatbots Usage in Customer Service Industry [Infographic]
Syed Balkhi — April 25, 2018 Follow @SyedBalkhi — April 25, 2018 Chatbots truly revolutionized the way small businesses handle customer support. Being able to provide 24-hour support with zero costs is one of the many benefits that chatbots provide for businesses. In fact, the majority of users prefer to use chatbots to communicate with … Continue reading How to Use Chatbots for Lead Generation: 4 Tips
Jonny Butler — February 14, 2018 Follow @j2thesb — February 14, 2018 Marketing personalization isn’t personal and it never has been. It involves segmenting audiences through demographic, behavioral or affinity data and broadcasting messages relevant to these smaller segments and their actions. It’s not one-to-one, reactive or real-time. But Facebook Messenger is changing this. Facebook … Continue reading Facebook Messenger, Chatbots and The Personalization Opportunity