Researchers found marketers value AI’s efficiency but remain concerned about organizational readiness and the profession’s future. By Constantine von Hoffman , Senior Editor, MarTech Published on July 15, 2026 • Last updated on July 15, 2026 • 4 minutes read While marketers find AI a great help, they are increasingly concerned about organizational readiness and … Continue reading Marketing’s AI challenge goes beyond adoption
Critics challenge Kalshi rebuttal over retail trading loss classifications and transparency Suswati Basu Kalshi’s attempt to counter a Roosevelt Institute analysis of retail trading losses has triggered a wider public dispute, drawing criticism from gambling industry figures and prediction market observers. What began as a disagreement over research methods has changed into questions … Continue reading Critics challenge Kalshi rebuttal over retail trading loss classifications and transparency
Tribal coalition urges appeals court to reject Kalshi betting theory challenge in Tennessee Suswati Basu A coalition of tribal organizations and federally recognized tribes is asking a federal appeals court to overturn a ruling that temporarily blocked Tennessee from enforcing its sports wagering laws against prediction market operator Kalshi. The filing, submitted Tuesday … Continue reading Tribal coalition urges appeals court to reject Kalshi betting theory challenge in Tennessee
Automation can increase output, but creative effectiveness depends on operational discipline and strategic clarity. By Kate Gundlach Roberts Published on May 15, 2026 Marketing teams have more ways than ever to create, distribute, adapt, and measure content. Technology has made production faster. Templates have made execution more efficient. Automation has made scale feel … Continue reading Why scaling creative is really a leadership challenge
New Mexico tribes challenge Kalshi sports contracts over alleged illegal gambling Suswati Basu Four New Mexico tribes are taking prediction market company Kalshi to federal court, arguing that its sports contracts amount to illegal online sports betting conducted on tribal lands without approval from tribal regulators. The Mescalero Apache Tribe, Pueblo of Isleta, … Continue reading New Mexico tribes challenge Kalshi sports contracts over alleged illegal gambling
Underdog launches team parlays to challenge multi-pick sports betting markets trend Brian-Damien Morgan Suswati Basu Betting and stats giant Underdog has launched a new team parlays feature to rival the growing trend of multi-pick wagers on event contracts. A traditional Same Game Parlay (SGP) in the licensed sports betting world includes lines … Continue reading Underdog launches team parlays to challenge multi-pick sports betting markets trend
Tribes, AGA, and 27 states challenge Kalshi over the limits of federal gambling law Brian-Damien Morgan Suswati Basu Twenty-seven US states have backed tribal appellants in a federal gambling law case against Kalshi that could help define the future trajectory of gambling regulation across the United States. As market analysts and … Continue reading Tribes, AGA, and 27 states challenge Kalshi over the limits of federal gambling law
OpenAI To Begin Testing Ads In Chat As Execs Challenge Publishers To Do More by Laurie Sullivan , Staff Writer, January 16, 2026 Publishers have been pushing the industry to monetize AI chat. On Friday, in a blog post, OpenAI explained how they will soon get their wish. OpenAI said today that it will soon … Continue reading OpenAI To Begin Testing Ads In Chat As Execs Challenge Publishers To Do More
An inbox that acts like a personal assistant? AI could turn email into a smart, signal-based system that fits your daily life. Here’s how. Ryan Phelan on April 24, 2025 Imagine your inbox is no longer a hodgepodge of personal messages, replies, announcements, alerts and commercial messages you must scroll through endlessly. Instead, your … Continue reading Your next marketing challenge may be winning over the AI in charge of the customer’s inbox
The plans would turn the power of the DOJ’s Civil Rights Division against policies designed to benefit marginalized communities. BY Reuters President-elect Donald Trump is set to challenge policies aimed at boosting diversity at companies and universities when he takes office next month, throwing the weight of the U.S. government behind growing conservative opposition to such … Continue reading How Trump plans to use the DOJ to challenge diversity programs
