Amazon Astro is an Alexa robot that roams your home The company unveils its ‘one more thing.’ I. Bonifacic @igorbonifacic Amazon Astro Amazon The rumors were true. Amazon is working on an Alexa-powered robot on wheels. At its fall hardware event, the company showed off Astro. Set to initially cost $1,000 when it becomes available … Continue reading Amazon is expanding the Astro’s abilities for both home and business
7 Ways Entrepreneurs Can Inject New Capital Into Their Business During a Recession Due / 22 Sep 2022 Recessions are an inevitable part of the market cycle — and there’s no denying that they can be scary for consultants and the businesses they work with. Regardless of the size of the business, a recession … Continue reading 7 Ways Entrepreneurs Can Inject New Capital Into Their Business During a Recession
Seismic Shift: Yelp Data Finds Non-Downtown Business Growth Outpaces Downtown by Laurie Sullivan @lauriesullivan, October 4, 2022 Evaluating six major cities across the U.S., Yelp data shows that the average yearly business growth in non-downtowns has almost tripled that of downtown areas from April 2020 to April 2022, compared with between April 2017 and April 2019. Growth of business … Continue reading Seismic Shift: Yelp Data Finds Non-Downtown Business Growth Outpaces Downtown
By Jeff Beer September 18, 2022 When the news hit earlier this week that Yvon Chouinard and his family had given up ownership of Patagonia, it was met with waves of mixed emotions from fans and the broader business community: inspiring, incredible, optimistic, cynical—and sometimes all at once. In moving all … Continue reading How Patagonia’s ownership bombshell changes the game for American business
How to Create an NFT Marketplace for your Business – Key Points Linda John / 21 Sep 2022 At present, the NFT business is taking off to great heights in no time. Non-fungible tokens are creating an immense level of traction in the digital space for everyone; from investors to small-time buyers, everyone is … Continue reading How to Create an NFT Marketplace for your Business – Key Points
Kroger Precision Marketing expands its private programmatic marketplace to include video and CTV. Chris Wood on September 21, 2022 CPG brands and agencies tapping into supermarket chain Kroger’s retail media offering now have access to CTV and video for their campaigns. These new channels are available through Kroger’s self-serve Private Marketplace, which was launched in … Continue reading CTV added to Kroger’s retail media business
How To Start a Business While Living With Your Parents Amanda Winstead / 07 Sep 2022 The idea of starting a business is still one of the significant dreams of many aspiring entrepreneurs. Even young people are eager to make an impression and sell their clever product or service to the masses. However, when … Continue reading How To Start a Business While Living With Your Parents
By Zara Stone September 07, 2022 Over the past few months, Rebecca Baker, a.k.a. fly-fishing influencer “Lady Angler Lentz” has been trying to figure out whether she’d like an adrenaline-filled weekend or a foodie city tour for her bachelorette. She’s told her friends it’s a “bride bash,” as bride-to-be doesn’t fit anymore — she tied … Continue reading Business is booming for ‘wifelorette’ parties and belated bachelor bashes
Crunch Time for Small Business Advertising: The Long Tail Needs Better Targeting by Sarah Bolton , Op-Ed Contributor, September 9, 2022 Small businesses (SMBs) represent the long tail of media advertising. Though small individually, their spend power is mighty in aggregate, as Facebook and Google recognized when they moved first into scalable, self-serve advertising, which … Continue reading Crunch Time for Small Business Advertising: The Long Tail Needs Better Targeting
CMOs are marketing-minded already. Today they need to be business-minded above all. Teresa Barreira on August 15, 2022 I recently celebrated my four-year anniversary as Chief Marketing Officer at the global digital consultancy Publicis Sapient. According to many surveys, this milestone means I’m on borrowed time – and have been for some time. Median tenure … Continue reading It’s time for CMOs to talk business
