Tag Archives: Build

Hey Retailers: Want to Boost Sales Conversion? Build a Mobile App

by Chris Horton February 26, 2016 Follow @chrshortonFebruary 26, 2016 Perhaps the best piece of evidence that a given marketing technology has reached maturity and broad-based consumer acceptance lies in its ability to drive conversion actions at every stage of the buying cycle. According to Criteo’s Q4 2015 State of Mobile Commerce report, mobile apps … Continue reading Hey Retailers: Want to Boost Sales Conversion? Build a Mobile App

Trust and Why You Should Build it Amongst Your Team

by Beata Staszkow February 24, 2016February 24, 2016 “Employees are a company’s greatest asset – they’re your competitive advantage. You want to attract and retain the best; provide them with encouragement, stimulus, and make them feel that they are an integral part of the company’s mission.” Anne M. Mulchany former chairperson and CEO of Xerox … Continue reading Trust and Why You Should Build it Amongst Your Team

5 Things Every Retailer Should Blog About to Build Customer Loyalty and Brand Personality

by Tracey Wallace February 5, 2016 Follow @tracewallFebruary 5, 2016 You’ve already heard it: inbound marketing can drive serious web traffic, additional sales and customer loyalty for your growing business. But effectively implementing a content marketing team and strategy isn’t as easy as simply hiring a writer. Every post your brand publishes is a reflection … Continue reading 5 Things Every Retailer Should Blog About to Build Customer Loyalty and Brand Personality

7 Ways to Build An Employer Brand That Appeals to Millennials

by Carmelo Hannity February 5, 2016 Follow @carmelohannityFebruary 5, 2016 Branding to consumers certainly isn’t a new concept for businesses, but employer branding is a concept that’s emerging as incredibly important to today’s businesses to remain competitive. As unemployment has ticked down in the U.S., many companies are facing what’s shaping up to be a … Continue reading 7 Ways to Build An Employer Brand That Appeals to Millennials

7 Simple Techniques You Should Be Using to Build Trust Online

by Sarah Smith February 5, 2016February 5, 2016 When it comes to conducting business online, trust is one of the scarcest and hardest-to-earn resources. No amount of money can purchase it, and it’s incredibly difficult to replace once it has been lost. Trust can be a defining factor that drives potential customers to choose your … Continue reading 7 Simple Techniques You Should Be Using to Build Trust Online