Tag Archives: Budgeting

Need some help with budgeting? Start by answering these 4 simple questions

February 15, 2025 Budgeting is easy if you approach it like you’re doing laundry The process of budgeting may be simple, but it’s far from easy. If you’ve struggled to create and maintain a working budget, these guidelines can help you get a handle on your money. BY Emily Guy Birken Years ago, I asked my … Continue reading Need some help with budgeting? Start by answering these 4 simple questions

How to Use the Google Ads Budget Report (+10 Can’t-Miss Budgeting Tricks)

Kristen McCormick December 19, 2021 Back in September of 2021, we were hit with a boatload of Google Ads announcements. Some were sad (so long, expanded text ads), some were unsettling (key matching behavior has “improved” ), and some were downright confusing (display campaigns anyone?). But there were some good announcements too, like the new … Continue reading How to Use the Google Ads Budget Report (+10 Can’t-Miss Budgeting Tricks)

Google Advertising Adds a 2% Tax: Budgeting For the New UK Digital Services Tax

Susan Hallam September 5, 2020 Advertisers on the Google UK platform will pay an additional 2% levy on top of their advertising spend effective 1st November 2020. The new UK Digital Services Tax is a charge on revenues made by businesses that provide social media services, search engine, or online marketplaces to UK-based users. The … Continue reading Google Advertising Adds a 2% Tax: Budgeting For the New UK Digital Services Tax