Tag Archives: Blog

Content Creation: How to Write Blog Post Introductions

by Liz Murphy June 1, 2016June 1, 2016 I went into Monday with high hopes for my own productivity. The office was closed for Memorial Day, and I was armed with grand aspirations of working ahead on a few projects and getting some writing done. While I was able to check a few items off … Continue reading Content Creation: How to Write Blog Post Introductions →

Why the blog post is killing the press release

Blogging Experience

Pitching a press release is so passé. Columnist Patrick Armitage explains why writing a candid and authentic blog post will make a bigger impact than falling back on old PR methods. Patrick Armitage on June 1, 2016 Now that we’ve established how social and mobile are completely changing the traditional desktop, website and content … Continue reading Why the blog post is killing the press release →

Blog Writing Tips for High-Impact Results

Blogging Tactics

by Lisa Merriam May 27, 2016 Follow @ldmerriamMay 27, 2016 These blog writing tips will help you publish high-impact articles that find a relevant audience. You need more than clever content; you need good presentation that pays attention to structure, format and SEO. 1. Pick a central keyword or phrase. Think about what terms a … Continue reading Blog Writing Tips for High-Impact Results →

13 Tips To Blog Consistently – But With Minimal Cost Effort

Blogging Tactics

By Dave Snyder May 25th, 2016 Blogging consistently is hard, which is why most people don’t. Most people quit blogging in the first 3 months. The key to blogging, is writing. If you can write consistently, you’ll always have content and therefore a blog. While most people believe that blogging consistently is about constantly churning out … Continue reading 13 Tips To Blog Consistently – But With Minimal Cost Effort →

8 Blog Marketing Strategies to Help You Sell

Marketing Strategy

by Matt Brennan May 23, 2016 Follow @MattLBrennanMay 23, 2016 Your blog is a valuable asset when it comes to creating value for your customers. It’s a resource they can turn to, in learning more about your industry. These blog marketing strategies can help you maintain this resource while also using your blog to sell … Continue reading 8 Blog Marketing Strategies to Help You Sell →

Authentication Blog Series: Part 3 – DMARC

Blogging Optimization

by Michelle Van den Bergh May 21, 2016May 21, 2016 In this final post of my authentication blog series I focus on DMARC and how it uses SPF and DKIM to close the loop on email authentication. What is Domain-based Message Authentication, Reporting and Conformance (DMARC)? DMARC basically standardizes how email receivers perform email authentication … Continue reading Authentication Blog Series: Part 3 – DMARC →

6 Ideas for Growing Blog Engagement Through Personalization

Blogging Optimization

by Katie Hrdy May 19, 2016 Follow @misskatiehrdyMay 19, 2016 Like many businesses, we find that blogs are a critical source of traffic. At Evergage, over 50% of the traffic to our site comes in through this very blog! It’s a critical component of our website and demand generation strategy. To generate valuable traffic to … Continue reading 6 Ideas for Growing Blog Engagement Through Personalization →

6 Ways to Drive More Email Signups on Your Blog

Email List Building

by Daren Low May 16, 2016May 16, 2016 What’s the first thing you do when you get into the office? You check your emails, right? Despite being one of the oldest Internet creations, email is still the one tool we all use every single day. That’s what makes it the most powerful and effective way … Continue reading 6 Ways to Drive More Email Signups on Your Blog →

Make Your Blog More Profitable By Hiring Help

Blogging Outsourcing

by Gina Badalaty May 15, 2016 Follow @GinabadMay 15, 2016 Are you overwhelmed by the requirements of keeping up your blog? Feel like you’re missing out on opportunities, since you spend all your time keeping up with marketing? Choosing how much time to spend on your blog versus how much income to spend is a … Continue reading Make Your Blog More Profitable By Hiring Help →

Social Media and Blog Metrics for Business – Analyzing User Interaction to Boost Engagement

Social Media Engagement

by Luana Spinetti May 15, 2016 Follow @LuanaTFMay 15, 2016 In November 2014, my starter guide for SMM managers went online here at WHSR to help you create a strategy for all the major social media outlets and then some more (including forums). What that guide lacked – and rightfully so, as that was not … Continue reading Social Media and Blog Metrics for Business – Analyzing User Interaction to Boost Engagement →