Milica Dedovic — September 2, 2019 — September 2, 2019 Back when this industry was relatively new, marketers used to boast about how digital forms of advertising were far more transparent and traceable (and overall superior) in comparison to traditional ones. At the time, this was probably true, but a lot has changed since then … Continue reading Blockchain: The Hero Digital Advertising Truly Needs?
Tag Archives: Blockchain
Crypto-Commerce: Banking on Blockchain for B2B Payments
Linda Bustos — August 5, 2019 Follow @edgacentlinda — August 5, 2019 78% of businesses have reported attempted or actual B2B payments fraud last year (rising steadily since 2013), and international fraud has risen 136% in the last two years. While nearly half of payment fraud is linked to paper checks and manual processes, emerging … Continue reading Crypto-Commerce: Banking on Blockchain for B2B Payments
How Businesses Can Make Use of BlockChain Technologies
Hassan Mansoor — July 24, 2019 Follow @Hassan_Mansoor1 — July 24, 2019 TheDigitalArtist / Pixabay While Bitcoin captured the public imagination due to its meteoric rise and then a period of severe fluctuation and volatility, it’s actually the technology which makes the existence of Bitcoin possible that’s slated to play a major role and disrupt … Continue reading How Businesses Can Make Use of BlockChain Technologies
Nestlé, McDonald’s, Virgin Media first to test JICWEBS blockchain solution for digital ad spend transparency
The brands are part of a pilot program using a distributed ledger technology platform aimed at creating greater efficiencies within the digital ad ecosystem. Amy Gesenhues on July 16, 2019 Nestlé, McDonald’s and Virgin Media have signed on to be part of a pilot program by JICWEBS to test whether or not blockchain technology can … Continue reading Nestlé, McDonald’s, Virgin Media first to test JICWEBS blockchain solution for digital ad spend transparency
Learning to Capitalize on the Blockchain [Infographic]
Brian Wallace — June 22, 2019 Follow @nowsourcing — June 22, 2019 Back in January 2011, $ 100 could buy 333.33 bitcoins. But that same investment as of April 2019 would be worth nearly $ 1.7 million, accounted for inflation. There are far more ways to capitalize on blockchain than just buying bitcoin or other … Continue reading Learning to Capitalize on the Blockchain [Infographic]
Blockchain in Emails: How Will It Change Email Marketing for Good
Kevin George — June 7, 2019 Follow @imkevin_monk — June 7, 2019 What comes to your mind when you read “blockchain”? Bitcoin? Cryptocurrency? Hearing these terms a lot lately? Well, we are in the digital age, and innovative technologies are disrupting all walks of life. Blockchain is one such technology that is going to be … Continue reading Blockchain in Emails: How Will It Change Email Marketing for Good
Why the Future of Work is on the Blockchain
Chris Porteous — May 21, 2019 Follow @myseosucks — May 21, 2019 With dizzying new innovations coming out every day to further disrupt the market, many analysts have been deeply misled about the future of work. Looking at impressive nascent technologies like artificial intelligence, these speculators of the future wrongly predict that clever machines are … Continue reading Why the Future of Work is on the Blockchain
A New Era of Crowdfunding: Blockchain
Peter Daisyme — May 10, 2019 — May 10, 2019 Right now, “blockchain” may as well be synonymous with cryptocurrency. In that capacity, blockchain is still a highly effective and arguably revolutionary technology. Yet, the potential applications for blockchain go far beyond Bitcoin and similar forms of money. This may usher in a new era … Continue reading A New Era of Crowdfunding: Blockchain
Embracing the Power of Blockchain Technology
Daniel Burrus — April 23, 2019 Follow @DanielBurrus — April 23, 2019 During the digital transformation, we have witnessed traditional forms of physical media fall out of favor as users abandoned their treasure trove of CDs, DVDs, books, magazines and even photo albums to partake in an entirely clutter-free life. Digitally optimizing our lives has … Continue reading Embracing the Power of Blockchain Technology
Inject Vitality Into Your Business With Blockchain Governance
Karthik Pichai — March 28, 2019 — March 28, 2019 For most companies, supply chains consist of numerous partners that manufacture products in siloed environments. When you fail to provide these parties with the necessary visibility, however, it becomes more difficult to adjust to customer demands and maintain integrity. Because of the number of supply … Continue reading Inject Vitality Into Your Business With Blockchain Governance
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