Turning Black Friday Message Fatigue Upside Down by Laurie Sullivan , Staff Writer, November 21, 2025 Consumer fatigue is driven not by message volume in ads, but by ads with irrelevant messages, according to a new report that analyzes Black Friday and Cyber Monday messages and campaigns. The report finds that some 56% of consumers … Continue reading Turning Black Friday Message Fatigue Upside Down
April 13, 2025 Black Americans express their faith at work more than other racial groups, studies show BY The Conversation Nearly 40% of Black workers feel comfortable talking about their faith with people at work, the highest of any U.S. racial group, our two recent studies found. But they also risk facing religious discrimination. For the … Continue reading Black Americans express their faith at work more than other racial groups, studies show
Startup Shakes Up Data Black Box In AI Overviews, Perplexity, ChatGPT by Laurie Sullivan , Staff Writer @lauriesullivan, December 26, 2024 Ad agencies, publishers and brands have quietly complained that artificial intelligence (AI) generated search can bury content, but several industry veterans have developed tech that tracks query results to determine website visibility. Klaus-M Schremser, Josef … Continue reading Startup Shakes Up Data Black Box In AI Overviews, Perplexity, ChatGPT
The walkout on Black Friday, which starts one of the biggest shopping weekends of the year, was repeated at Amazon warehouses in other countries. BY Associated Press Amazon staff in India have joined strike action calling for better wages and working conditions as the company prepares for one of the busiest shopping periods of the year. … Continue reading Amazon workers in India join Black Friday strike
Use video, storytelling and a strategic down-sell to boost engagement and sales during the largest shopping day of the year. Liz Wilcox on November 5, 2024 With Black Friday quickly approaching, the smartest marketers are preparing to pull out all the stops on their email campaigns for the biggest shopping day of the year. … Continue reading 3 must-send emails to maximize your Black Friday campaign
Octavia Goredema says that Black women founders seeking capital mustn’t be discouraged by depressing statistics. Kim Davis on July 12, 2024 Entrepreneur and author Octavia Goderema When it comes to securing funding for a tech startup, we all know the depressing statistics. Men do better than women, white men do better than Black men, … Continue reading Black women founders have to keep pushing
May 28, 2024 HBO’s MoviePass documentary sheds light on Black founders written out of their own story Stacy Spikes and Hamet Watt founded MoviePass but eventually lost control of the company—and the narrative. Filmmaker Muta’Ali is helping them take it back. BY Joe Berkowitz Business stories involving a meteoric rise followed by a spectacular collapse naturally … Continue reading HBO’s MoviePass documentary sheds light on Black founders written out of their own story
May 24, 2024 3 things Black founders need right now What the founder of RenderATL learned from speaking to attendees and speakers at leading tech companies over the years about what support is needed to help Black businesses thrive. BY Justin E. Samuels As a Black tech founder, I’ve experienced trials and tribulations to scale my … Continue reading 3 things Black founders need right now
May 03, 2024 Jobs report shows falling unemployment rate for Black workers Unemployment rates were low in April, and the unemployment gap between white and Black workers is narrowing. BY Pavithra Mohan One of the most notable findings from the jobs report released this morning is that job creation has finally slowed down, with employers adding … Continue reading Jobs report shows falling unemployment rate for Black workers
April 24, 2024 ‘These environments pit people against each other’: Playwright Ife Olujobi on being the only Black person at work In a new play at New York’s Public Theater, a Nigerian American writer uses surrealist drama to explore how white-dominant workplaces can alienate people of color. BY Shalene Gupta Albert Camus, the French novelist and … Continue reading ‘These environments pit people against each other’: Playwright Ife Olujobi on being the only Black person at work
