by Jo Lynn Deal December 26, 2015 Follow @jolynndealDecember 26, 2015 Is your Facebook business page growing fan engagement or attracting new fans with each update and image you share? Many factors come into play with Facebook algorithms and viewership of business pages. This month is one of the busiest months for Facebook users and … Continue reading Don’t Lose Your Audience: Six Facebook Tactics For Bigger ROI And Engagement
by Helen Lancaster December 12, 2015December 12, 2015 Communication is critical to improving Marketing’s success rates – and not just in its messaging to consumers – but how marketing interacts with other departments. Like any department, Marketing can’t afford to operate in a silo. Remaining in your own ‘bubble’ risks creating a disjointed marketing strategy … Continue reading Improving Your Mobile Marketing Without a Bigger Budget
Laura BAugust 17, 2015 When most companies talk about social media, the “Big 3” come to mind: Facebook, Twitter, and LinkedIn. But, why is nobody paying attention to Instagram? Instagram is the fastest growing social media platform to date. Monthly active users increased by 100 million in just nine months. While this growth comes mainly … Continue reading 5 Reasons Why Instagram Is A Bigger Deal Than You Think
Matt BagliaJune 30, 2015 Text message marketing and email marketing both cater to business owners looking for an affordable mass communication method. Both marketing methods encourage brands to send out valuable information and exclusive offers. On the surface, they appear extremely similar, but if you dig deeper, you’ll realize the benefits to each method. While email … Continue reading Text Marketing Vs. Email Marketing: Which One Packs a Bigger Punch? [Infographic]
James PotterApril 27, 2015 We often have people tell us how they think LinkedIn works and it is not always correct. There are a lot of myths about what it takes to make LinkedIn work so we have created a series of blog posts to dispel the most common myths we see. Myth #2: Bigger … Continue reading LinkedIn Myths: Myth #2: Bigger is Better: I Should Connect to as Many People as I Can
Trevor YoungApril 15, 2015 It’s funny how so many companies and organisations – large and small – continue to focus on the tactical minutiae of social media. They rail against Facebook for throttling the organic reach of their Brand Page, which has in effect stopped them from communicating with their audience unless they pony up … Continue reading Think Bigger Than Just Your Brand
Eric SealMarch 17, 2015 Big changes are coming in SEO. You already knew they were coming. But now we know the upcoming mobile friendly update that Google is launching on April 21, 2015 is going to be big. Zineb Ait Bahajji, one of Google’s Webmaster Trends Analysts, announced earlier this morning at SMX Munich that … Continue reading Mobile Friendly Update to be “Bigger” than Penguin, Panda
Sites that generate high traffic numbers often use sampling to save on processing time, but columnist Brian Massey notes it’s important to know if your sample is statistically significant. Brian Massey on March 5, 2015 Howdy, ya’ll. Since before our friends in Alaska became the biggest state (by area), we Texans have been saying that … Continue reading Everything’s Bigger In Texas: Sampling & Google Analytics Reports
