Tag Archives: Being

Social Media Management: A Crash Course in Being a Facebook Admin

Anna Izenman — September 18, 2019 — September 18, 2019 Does your company have a Facebook page? With almost 80 percent of online Americans actively browsing the platform, it would be almost irresponsible not to. But as many a business owner, especially small and medium businesses, have found, social media management can quickly start to … Continue reading Social Media Management: A Crash Course in Being a Facebook Admin

The Importance of Being Consistent Across the Web

Jeffrey Mirro — September 5, 2019 — September 5, 2019 Standing out in the search engine rankings can be extremely difficult these days especially if you are in a competitive niche. This is why it’s imperative for you to focus on using effective virtual marketing techniques that center around local search engine optimization (SEO). Local … Continue reading The Importance of Being Consistent Across the Web

Here’s why experiential learning is better than being right

By doing small, experimental campaigns and learning from them, we can refine our marketing approach to resonate with our customers. Stacey Ackerman on August 21, 2019 As marketers, we’re taught that the more we research and plan, we improve our chances of getting our marketing right. But is getting it right always the right approach? … Continue reading Here’s why experiential learning is better than being right

I Tried Being Reasonable But I Didn’t Like It

Steve DiGioia — May 8, 2019 Follow @stevedigioia — May 8, 2019 …Clint Eastwood’s quote is appropriate for many of today’s challenges. Have you ever wondered why the “old guy” down the block always seems to be so cranky? It’s because he’s tired of dealing with the day-to-day nonsense of lazy people, rude customers, ineptitude, … Continue reading I Tried Being Reasonable But I Didn’t Like It