Alice Chen — October 28, 2016 — October 28, 2016 Consumers shopping habits have evolved over the last few years. Tech-savvy buyers are equipped with mobile devices, and they’re using them to research, purchase, and write online reviews. The modern shopper wants convenience, personalization, and speed. Facilitated by technology, modern consumers are empowered by instant … Continue reading The Evolution of Consumer Behaviour: Webrooming v.s. Showrooming
Fenja VilleumierNovember 4, 2015 If you love someone, set them free. If they come back they’re yours; if they don’t they never were, the saying goes. In other words, if you want sustainable and long-term results you have to bank on trust, mutual benefit and added value. You need to create an emotional bond in … Continue reading User Behaviour Data: Increase Your Online Visibility With The Reverse SEO Technique
Gaurav AgarwalFebruary 21, 2015 Is your B2C brand planning on launching an ecommerce store? Or do you already have one, but aren’t seeing the expected performance. Read on for an awesome online tool to boost your strategy and kick start sales! The first thing that you need to do is set out your Online Marketing … Continue reading Understand Customer Buying Behaviour in Retailing & Plan Digital Marketing Strategy
