Where should retail marketers focus most of their time and effort: search or Amazon? Columnist Purna Virji shares data from an analysis of shopper behavior and the findings may surprise you. Purna Virji on September 15, 2017 No matter where they’re located or what market they serve, retailers around the globe have questions about … Continue reading Amazon vs. search: Why you shouldn’t put too many eggs in one shopping basket
Ian NewcombeMarch 16, 2015 Mobile retail technology is essential for retailers to successfully increase basket size. With the variety of options out there, which mobile retail technologies should retailers be using? Mobile revolution The proportion of retail purchases made on a mobile phone or tablet rose to 34% in the first quarter of 2014, from 20% … Continue reading The Top 8 Mobile Retail Technologies to Help You Increase Basket Size
