Tag Archives: back

Apple employees are the latest to push back against tech companies’ return-to-office plans

By Sarah Lynch     August 22, 2022   Apple reportedly announced its plans to bring employees back to the office at least three days per week starting September 5. Now, some workers are pushing back.   Apple Together, a global solidarity union of Apple workers, launched a petition to demand flexible work location arrangements. “This uniform mandate … Continue reading Apple employees are the latest to push back against tech companies’ return-to-office plans

‘Metaverse’ job openings are down 81% as Facebook, Apple, and Google roll back hiring

By Michael Grothaus August 01, 2022   The metaverse is not yet upon us, but companies are already cutting back on hiring in the sector. That’s according to a report from Bloomberg, which highlights a study by Revelio Labs, which showed that postings for jobs relating to the “metaverse” declined by a whopping 81% between … Continue reading ‘Metaverse’ job openings are down 81% as Facebook, Apple, and Google roll back hiring

Guarantee trust by handing privacy power back to the consumer

The way to break marketing’s “privacy paradox” is to lead with first-party data transparency. Josh Perlstein on July 15, 2022 at 12:13 pm Today’s data collection and user privacy landscape is a minefield. But it also provides important business advantages for brands and companies to address privacy concerns head-on and establish a foundation of trust … Continue reading Guarantee trust by handing privacy power back to the consumer

‘New Economy’ Brands First To Cut Back Due To Headwinds In Actual Economy

‘New Economy’ Brands First To Cut Back Due To Headwinds In Actual Economy by Joe Mandese  @mp_joemandese, July 8, 2022 The “new economy” advertising sector is the one feeling the biggest pinch from the trend of the general economy. That’s the consensus of a panel of ad industry experts queried by Wall Street securities analyst … Continue reading ‘New Economy’ Brands First To Cut Back Due To Headwinds In Actual Economy

With Thrifty Back In Style, Marketers Need New Messages

With Thrifty Back In Style, Marketers Need New Messages by Laurie Sullivan  @lauriesullivan, July 1, 2022 Thrifty is back in style —  and marketers will need to adjust consumer messages to express compassion and understanding. Data shows a reverse trend to the carefree spending seen in November 2021 in the United States. “Thriftiness is back … Continue reading With Thrifty Back In Style, Marketers Need New Messages

This is why you hate the idea of going back to the office (and how to approach it if you have to)

By Lia Garvin   May 01, 2022 Whether we were anxiously waiting to go back into the office over the past two years or desperately hoping working from home was here to stay, one thing is clear: The elusive “return” isn’t what we were promised. The commute still sucks, the conference rooms are still overbooked, … Continue reading This is why you hate the idea of going back to the office (and how to approach it if you have to)