Tag Archives: Analysis

Making Sense of your Traffic Analysis through Google Analytics

Justin WongDecember 29, 2014 One of the most useful applications of Google Analytics is finding out where your visitors are coming from. If you have a thousand visitors a month, how many of them come from SEO? How many from social media posts, or online advertising? If any of these sources are performing poorly, you … Continue reading Making Sense of your Traffic Analysis through Google Analytics

Value Chain Analysis

Paul Sloane November 22, 2014   Do you want to innovate with your service or process? Here is an effective method which I use on innovation workshops. It involves analysing and questioning every stage of your procedure. Start by breaking the customer journey down into separate stages starting with when the client first encounters you … Continue reading Value Chain Analysis