The report uses Black Americans and not African Americans because it includes a growing number of immigrants and their children. Constantine von Hoffman on February 16, 2024 Attention marketers: America’s Black population is more diverse, more reachable and more demanding than ever before, according to a new survey. The report, “The Global Black Audience,” from … Continue reading American Black consumers: More diverse, demanding and reachable than ever
By Michael Grothaus September 20, 2023 Kraft Heinz has announced the recall of some products containing individually wrapped Kraft Singles American processed cheese slices. The recall comes after it was determined that the cheese slices may see plastic stuck to them after being unwrapped. Here’s what you need to know. What’s happened? Kraft Heinz … Continue reading Kraft Singles American cheese recall: plastic choking fears impact 84,000 cases of wrapped slices
American Express Looks To Expand Program With Seasonal Offers by Laurie Sullivan , Staff Writer @lauriesullivan, June 19, 2023 American Express continues to build out its Amex Offers program by providing a unique return on investment (ROI) for brands, as business partners have a better chance of their offer leading to a transaction, versus a click … Continue reading American Express Looks To Expand Program With Seasonal Offers
Google News Initiative Works With American Journalism Project To Fund, Advance Online News Startups by Laurie Sullivan @lauriesullivan, December 14, 2022 The Google News Initiative is working with the American Journalism Project to find U.S.-based founders with innovative ideas that can advance local news online. The latest 18-month venture launched by the Google News Initiative … Continue reading Google News Initiative Works With American Journalism Project To Fund, Advance Online News Startups
TikTok, American Express Launch Small Business Accelerator Program by Colin Kirkland , November 15, 2022 In preparation for Small Business Saturday (Nov. 26), TikTok is launching a new accelerator program in partnership with American Express. #ShopSmall will provide small businesses with platform insights, guidance, and ad credit for eligible brands. American Expresses founded Small Business … Continue reading TikTok, American Express Launch Small Business Accelerator Program
By Jeff Beer September 18, 2022 When the news hit earlier this week that Yvon Chouinard and his family had given up ownership of Patagonia, it was met with waves of mixed emotions from fans and the broader business community: inspiring, incredible, optimistic, cynical—and sometimes all at once. In moving all … Continue reading How Patagonia’s ownership bombshell changes the game for American business
By Elizabeth Oglesby September 05, 2022 Tech workers, warehouse employees, and baristas have notched many victories in recent months at major U.S. companies long deemed long shots for unions, including Apple, Amazon, and Starbucks. To me, these recent union wins recall another pivotal period in the U.S. labor movement several decades ago. But … Continue reading How Central American immigrants played a vital role in the U.S. labor movement
A quick guide to the ADPPA as currently drafted. It might change, of course, and it’s not guaranteed to pass. Kim Davis on August 2, 2022 The American Data Protection and Privacy Act, if passed, would represent federal legislation pre-empting state data privacy regulation. It’s a big deal, not least because in its current version … Continue reading 3 things to know about the American Data Protection and Privacy Act
By Lorrissa Horton May 30, 2022 When I was growing up, my Filipina mother would always tell me that one day I’d have to pick between career or family. For some reason, I didn’t quite agree with the statement. To this day, it’s been my goal to prove her wrong and find … Continue reading I’m an Asian American mom and an executive. This is what I’ve learned about successful leadership
Stirista Aids Ad Council And American Lung Association With Free Digital Awareness Campaign by Laurie Sullivan @lauriesullivan, August 31, 2021 Stirista, which focuses on data-driven SaaS marketing solutions, worked with the Ad Council and the American Lung Association to provide its services for free. The company worked on a custom digital ad campaign in support … Continue reading Stirista Aids Ad Council And American Lung Association With Free Digital Awareness Campaign
