Tag Archives: Aims

Deta’s weird new web-based workspace aims to clean up your digital life

By Jared Newman October 10, 2023 In the transition from desktop software to cloud-based apps, Deta founder and CEO Mustafa Abdelhai believes that something went wrong. While web apps such as Google Docs, Trello, and Miro let you manage documents and notes from anywhere, they don’t always play nicely together. Moving data between them can … Continue reading Deta’s weird new web-based workspace aims to clean up your digital life

Twitter alternative Spill aims to recreate the magic of Black Twitter in a safe space

  By Yasmin Gagne July 30, 2023 Few cultural forces have shaped the way we interact online more than Black Twitter (I will not use Twitter’s new name, X, for the remainder of this article). The term refers to a loosely connected group of Black users whose interactions and conversations often become trending activity, partly … Continue reading Twitter alternative Spill aims to recreate the magic of Black Twitter in a safe space

BBTV Media Acquisition Aims To Expand Multi-Platform Distribution For Creators

BBTV Acquisition Aims To Expand Multi-Platform Distribution For Creators by Colin Kirkland , October 28, 2022 In a move to amplify its reach, content library, and proprietary tech, creator monetization company BBTV has acquired the assets of Outloud Media, a Detroit-based creator economy business focused on distributing and monetizing creator content across multiple social media … Continue reading BBTV Media Acquisition Aims To Expand Multi-Platform Distribution For Creators

Following the “Better-Seeker” Demo: Genexa Aims to “Clean” Up OTC Meds

Following the “Better-Seeker” Demo: Genexa Aims to “Clean” Up OTC Meds by Steve Smith , Staff Writer @popeyesm, July 1, 2022 Is “clean” the new sexy? If you are a mom or dad put off by theunpronounceable “Inactive ingredients” in your kid’s Acetaminophen or OTC allergy elixir, then you are the kind of “better-seeker” Genexa’s co-founder David … Continue reading Following the “Better-Seeker” Demo: Genexa Aims to “Clean” Up OTC Meds

Global Privacy Control group aims to succeed where ‘do not track’ failed

Initiative faces the challenge of gaining publisher and consumer adoption. Greg Sterling on October 15, 2020  A group of companies that includes Mozilla (Firefox) and DuckDuckGo launched a privacy initiative called Global Privacy Control (GPC). A new browser specification, it’s intended to simplify and expedite consumer privacy requests under the California Consumer Privacy Act (CCPA). … Continue reading Global Privacy Control group aims to succeed where ‘do not track’ failed

Yahoo Shopping aims to stand out in commerce discovery with Rakuten cashback rewards

The effort is part of parent company Verizon Media’s focus on commerce offerings. Ginny Marvin on December 10, 2019 Rakuten and Verizon Media have partnered to deliver commerce experiences for Rakuten merchants and Yahoo users this holiday season. The offering is a differentiator for Yahoo Shopping. Rakuten runs a cashback and coupon site with more … Continue reading Yahoo Shopping aims to stand out in commerce discovery with Rakuten cashback rewards

Fullscreen Offers Ad Bundles, Aims At Millennial Parents

by P.J. Bednarski @pjbtweet, May 9, 2016 Fullscreen added a little wrinkle to content creators’ relentless search  for millennial audiences by announcing a new subset: Millennial parents. The digital provider and  long-time YouTube multichannel network announced “Part Of The Family, a “community driven influencer” effort that Billy Parks, the senior vice president of original entertainment … Continue reading Fullscreen Offers Ad Bundles, Aims At Millennial Parents

Instagram Announces Clickable Carousel for Advertisers; Aims to Prove Platform Value as Marketing Outlet

Tracey WallaceMarch 8, 2015 Instagram has long been the black sheep in the social marketing world. Though the platform first began showcasing ads in October 2013, marketing efforts on the social channel have been near impossible to track. Why? The platform’s low-linking capabilities. Up until now, links on Instagram have not been clickable, save for … Continue reading Instagram Announces Clickable Carousel for Advertisers; Aims to Prove Platform Value as Marketing Outlet

Spurned by Salesforce, HubSpot Aims for Revenge with Sales Software

Curt Woodward A little more than a year ago, Salesforce announced it was paying $ 2.5 billion to acquire marketing software company ExactTarget. It was the largest in a string of buyouts meant to make Salesforce more competitive in digital marketing, giving it more ammunition against huge names like SAP, Oracle, IBM, and Microsoft. Analysts … Continue reading Spurned by Salesforce, HubSpot Aims for Revenge with Sales Software