Kristen McCormick — June 7, 2020 Any business today needs targeted visibility on Google. Most businesses know that this requires optimizing their website and Google Ads, but what most don’t know is that there is a third entity that also needs optimizing: their Google business listing. Formally known as your Business Profile, this powerful listing … Continue reading 13 Essential Google My Business Optimizations for 2020
Tag Archives: 2020
Outsourcing Digital Marketing in 2020 – It’s About Time [Infographic]
Jomer Gregorio — June 4, 2020 Many businesses worldwide have already benefited from outsourcing different processes to specialized agencies. Outsourcing non-core processes allowed companies to save on workforce costs since they didn’t have to hire additional people to work on other projects. They have the option of outsourcing to countries that offer cheap labor. Digital … Continue reading Outsourcing Digital Marketing in 2020 – It’s About Time [Infographic]
4 Pricing Mistakes to Stop Making in 2020
Taylor Gordon — June 5, 2020 Working on your pricing strategy is one way to increase your income in 2019. Many freelancers and small business owners with service-based businesses make mistakes with pricing that cause them to leave money on the table. These are mistakes to avoid in 2019: Mistake #1: Racing competitors to the … Continue reading 4 Pricing Mistakes to Stop Making in 2020
5 Mobile Strategies to Boost Engagement in 2020
Thomas Griffin — June 4, 2020 The digital marketing landscape has shifted and mobile is easily a top platform that marketers need to focus on. Today, the availability of mobile phones and the internet means that you have the likelihood of finding more customers on mobile than desktops. Here are some mobile digital marketing statistics … Continue reading 5 Mobile Strategies to Boost Engagement in 2020
Is Directory Submission Good for SEO in 2020?
Martin Woods — June 3, 2020 “Can you still use directory submissions for SEO?” This question crops up repeatedly on forums and it’s unsurprising as once upon a time directories were the staple of SEO, indeed they existed before search engines did and were the main way of navigating the web. A simple copy/paste of … Continue reading Is Directory Submission Good for SEO in 2020?
Must-Have Tools to Boost Business Productivity in 2020
Nikola Baldikov — June 3, 2020 Over the past couple of years, the world has been evolving at an alarming rate. Technology has made it possible for teams to come together while being scattered across the globe. 2020, in particular, has been a unique year where that technology has come in handy. Amid this unprecedented … Continue reading Must-Have Tools to Boost Business Productivity in 2020
Video Marketing Trends to Look Out for in 2020
Osama Khabab — June 2, 2020 People often like to make predictions about what lies ahead. Experts from every field try to paint a picture of the future they believe will unfold. As we began our journey into another decade, people shared their opinions of what to expect next. Most of these forecasts ended up … Continue reading Video Marketing Trends to Look Out for in 2020
Market Trends: How Ecommerce is Evolving in 2020
Nicholas Shaw — June 1, 2020 2020 has already seen the world change quite significantly. The situation with COVID-19 has dramatically shifted the way we’ll work and indeed shop, both now and likely in the future. It’s shone a light on the relevance, usefulness, and power of online shopping. eCommerce is evolving in real-time. We … Continue reading Market Trends: How Ecommerce is Evolving in 2020
How to Do Competitive Analysis in 2020: A Step-by-Step Guide
Brandon Leibowitz — June 1, 2020 Competitive analysis is, in a nutshell, is the process of gathering and analyzing data about your competitors, mainly to compare their strengths and weaknesses when compared to yours. The main idea is that the better we understand our competitors, the more effective we can outsmart them. However, although it’s … Continue reading How to Do Competitive Analysis in 2020: A Step-by-Step Guide
5 Must Have Plugins for your 2020 WordPress Website
Michele Murray — May 30, 2020 If you’re building a business website, you’ve probably heard of WordPress. Roughly 35% of all websites on the internet are WordPress websites, at the time of this article. That means, at least 1 in 4 of the websites you visit on a regular basis are most likely built on … Continue reading 5 Must Have Plugins for your 2020 WordPress Website