Hi, Welcome Welcome back Here’s what you need to know about AI’s role in visual content creation and the two types of genAI tools for your creative needs. Lisa Peyton on October 25, 2023 (This is the third article in a series about how generative AI is impacting marketing. The first part is The rise … Continue reading A marketer’s guide to AI: The new frontier of visual content
74% of customers will be reaching out to brands over social. Here’s where they’ll be and why, according to a new Sprout Social study. Chris Wood on October 24, 2023 Chances are, brands will be hearing from customers on social this holiday season. Nearly three-quarters (74%) of consumers say they’re likely to reach out to … Continue reading How consumers are contacting brands on social media this holidays
By Chris Morris October 24, 2023 Microsoft beat analyst expectations in its latest fiscal quarter, giving the stock a big boost in after-hours trading. Shares were around 4% higher after the company reported first-quarter earning results of $2.99 per share, significantly higher than the $2.65 per share expected by FactSet. Revenue topped expectations as … Continue reading Microsoft earnings blow past analyst expectations
How To Outperform 2.5B Blogs Published Annually by Laurie Sullivan , Staff Writer @lauriesullivan, October 24, 2023 The numbers are staggering. There are more than 600 million blogs out of 1.9 billion websites worldwide and about 7 million blog posts are published per day, according to BrightEdge data. The blog’s authors account for more than 6 million … Continue reading How To Outperform 2.5B Blogs Published Annually
Neural network usage has reportedly improved its search results, photo classification abilities and Waitlist accuracy. Nicola Agius on October 24, 2023 Yelp has announced improvements to its ad-targeting capabilities through the expansion of its neural network usage. The search engine announced that this strategy would also improve: The quality of its search results. Its photo … Continue reading Yelp unveils enhanced ad targeting
9 Best Ecommerce Marketing Plugins in 2023 Syed Balkhi / Oct 23, 2023 In the thriving world of eCommerce, marketing is more than just an option; it is a lifeline that can significantly enhance growth and sales. A well-planned and executed marketing strategy can set your online store apart from the rest, attracting many … Continue reading 9 Best Ecommerce Marketing Plugins in 2023
Three agile practices to drive effective collaboration, sustainable work cycles and continuous improvement. Stacey Ackerman on October 24, 2023 When marketers are content and happy in their roles, it has a cascading effect on their teamwork, leading to improved collaboration. People who are part of satisfied teams are empowered and supported by leaders to develop … Continue reading 3 ways to improve team satisfaction and growth with agile marketing
Explore the value of maintaining marketing investments during market slowdowns and how savvy brands can capture market share. Geoff Crain on October 23, 2023 This article was co-authored with Ed Crain, President and CEO of Kingstar Media and 26-year veteran of the marketing and media industries. Over 30 years of working in the media business, … Continue reading How brands should react to market slowdowns
For knowledge workers like digital marketers the employment picture has changed radically and possibly for the better. Constantine von Hoffman on October 23, 2023 Digital marketing and its technology aren’t the only things that have been transformed in the past three and three-quarter years. Digital marketers are now in an employment environment radically different from … Continue reading Marketing is hiring more freelancers. Should one of them be you?
Most Effective Ways to Enhance Your Business with AI Brad Anderson / Oct 23, 2023 Your business might be everything you could ever want it to be, but that doesn’t mean there isn’t room for improvement. We should all be striving for success in everything we do. Exploring enhancement opportunities with the latest technology … Continue reading Most Effective Ways to Enhance Your Business with AI
