Hi, Welcome Welcome back Amazon Holiday Ad Tells Us What The World Needs Now by Laurie Sullivan , Staff Writer @lauriesullivan, November 8, 2024 If you’re an advertiser looking to spread cheer this holiday season, pay attention to the underlying message in Amazon’s holiday ad released this week. The theme of the ad has meaning for … Continue reading Amazon Holiday Ad Tells Us What The World Needs Now
Siri might ignore commands spoken in Apple commercials soon Selective hearing is a great feature for a voice assistant. anna washenko Fri, Nov 8, 2024 Billy Steele for Engadget Voice assistants have a reputation for finicky activation, such as responding to their prompts that are spoken in an ad. Apple may have … Continue reading Siri might ignore commands spoken in Apple commercials soon
November 08, 2024 I ran the Appalachian trail while working remotely. Here’s what it taught me about work-life balance I ran 2,197 miles to celebrate my 50th birthday and raise money for clean water. And I kept working the whole time. BY Michael Wardian I’m a professional marathon and ultramarathon runner. I’ve broken the world record … Continue reading I ran the Appalachian trail while working remotely. Here’s what it taught me about work-life balance
This walkthrough shows you how to use multiple AI models to uncover hidden market opportunities. Lisa Peyton on November 7, 2024 What if I told you the most powerful use of generative AI isn’t content creation, but rather, it’s strategic planning? I will prove it to you in this practical demonstration, where I show … Continue reading How to revolutionize your market segmentation with genAI
AI is beginning to add its power to the challenging marketing attribution space. Constantine von Hoffman on November 7, 2024 Not news: Marketing attribution, never a simple thing, is becoming increasingly complex. News: AI-powered forecasting is rapidly gaining popularity as a desired feature in marketing attribution platforms, according to a new report from … Continue reading AI-powered martech news and releases: November 7
Google’s Vids AI video maker is rolling out to most Workspace tiers Vids uses Google’s Gemini AI model to create videos based on suggestions and document files. danny gallagher Fri, Nov 8, 2024 Google We’re in a new age of AI now. Google has an AI video maker available on select Workspace editions. … Continue reading Google’s Vids AI video maker is rolling out to most Workspace tiers
November 07, 2024 The age of Frankenstein franchises is coming: First IHOP-Applebee’s combo restaurant to open in Texas The brand mash-up follows a line of others, such as Taco Bell-KFC and Auntie Anne’s-Cinnabons. And we’ll likely see more, as restaurant chains continue to struggle. BY Jennifer Mattson Everyone loves a good fast-food combo meal, but what … Continue reading The age of Frankenstein franchises is coming: First IHOP-Applebee’s combo restaurant to open in Texas
November 07, 2024 How a new Trump administration will treat the budding AI industry The president-elect will likely push the government away from AI industry oversight. BY Mark Sullivan Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. You can sign up to receive this newsletter … Continue reading How a new Trump administration will treat the budding AI industry
Future Of AI Performance Ads Seen In Humanoids by Laurie Sullivan , Staff Writer @lauriesullivan, November 7, 2024 Adaptive learning has been around for years, but now this technology is seen in multimodal robotics. It appears that a similar technology is being integrated into AI agents and advertising at companies like Google and Microsoft. However, companies … Continue reading Future Of AI Performance Ads Seen In Humanoids
Unsure about your ABM platform’s value? Learn the pitfalls, from high costs to cross-department challenges, and explore agile alternatives. Scott Stedman on November 7, 2024 Account-based marketing (ABM) platforms came with the promise of revolutionizing B2B marketing. They reminded us that it’s all about the account and transformed that insight from a concept into … Continue reading Why B2B CMOs are frustrated with ABM platforms
