Hi, Welcome Welcome back Apple is adding tens of thousands of recipes to News+ A new Food section will also include stories about healthy eating, restaurants and more. kris holt Fri, Feb 21, 2025 Kris Holt Apple is set to give News+ subscribers more than a soupçon of fresh material. When iOS … Continue reading Apple is adding tens of thousands of recipes to News+
While vendors keep pushing agentic AI, reliability concerns keep customers pushing back. Constantine von Hoffman on February 20, 2025 Agentic AI — which is a couple of apps working together and not a true AI agent — is hot with vendors. Salesforce, Hubspot, OpenAI and Microsoft are a few of the companies pushing them … Continue reading AI-powered martech news and releases: February 20
February 21, 2025 Substack bets big on video as TikTok’s future remains uncertain With new mobile video publishing and monetization tools, Substack is making it easier for creators to own their audience—and their income. BY Eve Upton-Clark With TikTok’s future in the U.S. still uncertain, Substack is doubling down on attracting video creators. As of (March … Continue reading Substack bets big on video as TikTok’s future remains uncertain
Adobe’s new data clean room helps advertisers and publishers protect privacy while monetizing audiences. Mike Pastore on February 20, 2025 Adobe today announced the general availability of Adobe Real-Time CDP Collaboration, which was first announced in the spring of 2024. Adobe Real-Time CDP Collaboration is a data clean room that gives advertisers and publishers … Continue reading Adobe looks to navigate privacy and advertising with Adobe Real-Time CDP Collaboration
February 21, 2025 This company is paying employees $10,000 to return to the office Many workers say they would take a pay cut if they were allowed to work from home. Celebrity video platform Cameo is willing to give its employees a raise—and other perks—to lure them back to the office. BY Pavithra Mohan This … Continue reading This company is paying employees $10,000 to return to the office
Move beyond scattered experiments and build an adaptive, AI-ready marketing organization. Melissa Reeve on February 20, 2025 AI adoption by marketing teams often feels messy and uncoordinated. Without a clear plan, efforts remain experimental, with limited impact. At the same time, forcing AI into rigid structures can stifle its potential. The challenge for marketing … Continue reading How to unlock the true potential of AI with adaptive structure
Microsoft Lets Ad Industry Know Quantum Isn’t Just A Google Thing by Laurie Sullivan , Staff Writer @lauriesullivan, February 20, 2025 Microsoft this week released information on its Majorana 1 chip — the first processor based on an experimental technology — which the company believes will drive a new path for quantum computing. The chip … Continue reading Microsoft Lets Ad Industry Know Quantum Isn’t Just A Google Thing
B2B buying isn’t a solo act. See how understanding group dynamics can make your marketing more precise and effective. Mike Maynard on February 20, 2025 Marketing to a single lead in B2B is like pitching to one person in a boardroom and ignoring everyone else. It doesn’t work. Groups, not individuals, make buying decisions. … Continue reading Why buying-group marketing beats ABM every time
Resource shortages are hurting campaigns, operations, martech adoption and more, according to a new CMO Council report. Mike Pastore on February 20, 2025 A lack of resources in several key areas is hindering the ability of marketing teams to drive revenue, growth and customer acquisition, according to a new report from the CMO Council. … Continue reading CMOs say lack of resources is hurting growth opportunities
February 19, 2025 By the numbers: Trump and Musk’s layoffs at U.S. agencies Here are details on some of the layoffs at federal departments and agencies. BY Reuters U.S. President Donald Trump and billionaire Elon Musk, one of his closest advisers, have mounted a sweeping campaign to slash the size of the 2.3 million-strong federal workforce, … Continue reading By the numbers: Trump and Musk’s layoffs at U.S. agencies
